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Meat in Japan
Euromonitor International, Oct 2011, Pages: 10
Meat sales remained stagnant at 3.8 million tonnes in 2010. This stagnancy was due to a combination of reasons, including declining population, lower production levels and consumers’ concerns about food safety. The population of Japan is aging and began to decline since 2007. As the population gets older, their calorific intake of meat declined. Additionally, farming saw a profound change during the review period.
The Meat in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2006-2010, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Beef and Veal, Lamb, Mutton and Goat, Other Meat, Pork, Poultry.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Meat market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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