|
|
 |
|
Viewing report
|
|
|
|
US Travel Industry 2011
RocSearch Ltd, June 2011, Pages: 27
This report provides readers with a comprehensive overview of the US Travel Industry, including its current market size, historical growth, and future outlook. Readers will gain an understanding of the various trends, drivers and challenges faced by the sector, its value chain and the various stakeholders involved.
The US Travel Industry comprises establishments engaged in the provision of transportation, accommodation and enabling services to tourists and business travelers. The industry is witnessing several emerging trends that are forcing companies into developing strategies for addressing the needs of cost conscious customers. Most providers are using the internet and social networking media as strategic tools to generate greater brand awareness, and benefit from growing consumer preference for seeking information over the internet. Going forward, economic recovery coupled with growing levels of consumer confidence is expected to aid the revival of the US travel industry, and the overall travel expenditure by US residents is expected to grow through 2010-2013 to reach US$771.1 billion by 2013.
|
|
|
|
