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2011 Chinese Mobile Gaming Bulletin
Niko Partners, Jan 2011
China's mobile games market is growing quickly, ever since the launch of smartphones and especially with the official launch of Apple's retail stores and the AppStore at the end of 2010. Niko Partners, the leader in Chinese games industry market intelligence since 2002, has published the 2011 Chinese Mobile Gaming Bulletin to help game industry companies better understand the impact of games on a Chinese consumer's decision to buy a smartphone.
This Bulletin is a short report highlighting the results of Niko's September survey of 500 Chinese smartphone owners and their gaming behavior. This analysis is also provided automatically to Niko Partners annual subscribers as part of their 2011 Six-Month Update Report.
Buyers will receive delivery of the 2011 Chinese Mobile Gaming Bulletin within 10 days of purchase.
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