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Environmental Lawn & Garden, & National Gardening Survey Set

National Gardening Association, Nov 2011


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This set includes two publications from National Gardening Association:

2011 NATIONAL GARDENING SURVEY

The 2011 National Gardening Survey is the comprehensive market research report that leaders in the lawn and garden business count on each year to track the market and help them make strategic marketing decisions. Conducted annually since 1973, the Survey provides in-depth and up-to-date marketing information on industry trends, household participation, consumer profiles and retail sales.

This report covers:

- Lawn Care
- Ornamentals
- Flower Gardening
- Fruits/Berries
- Houseplants
- Container Gardening
- Vegetable Gardening
- Raising Transplants
- Landscaping
- Herb Gardening
- Insect Control
- Tree/Shrub Care
- Water Gardening

ENVIRONMENTAL LAWN & GARDEN

NGA's groundbreaking study of how environmentally friendly the practices of U.S. consumers really are.

This timely research takes an in-depth look at the most important factors relating to current lawn and garden practices and consumers' interest in and demand for all-natural, organic lawn and garden products in the future.

Ten important topics addressed in this updated 2011 research report include:

- The Environmental Scorecard: An evaluation of how environmentally responsible current household practices are for tending lawns and landscapes.
- The number of all-natural, organic lawn and garden consumers in the U.S. today compared to those who use conventional fertilizers, insect controls, and weed controls.
- Households that buy all-natural organic lawn and garden fertilizer, insect controls, and weed controls compared those that buy conventional fertilizer, insect controls, and weed controls?
- Why people use all-natural, organic lawn and garden methods.
- Why people don't currently use all-natural, organic lawn and garden methods.
- The importance of maintaining lawns and landscapes in an environmentally friendly way.
- Characteristics of the all-natural, organic lawn and garden consumer.
- How knowledgeable consumers are about environmentally friendly lawn and landscape practices.
- Households that currently hire conventional lawn and landscape services compared to those that hire all-natural services, and how many households would like to hire all-natural services in the future.
- Households that are likely to start using all-natural, organic gardening methods in the future.

SAVE UP TO 25%
The two publications are also sold separately. The Environmental Lawn & Garden, & National Gardening Survey Set allows you to save up to 25%.



Also available

2011 National Gardening Survey

Environmental Lawn & Garden Survey



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