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Market Tracking: Fitness Equipment in Europe 2011

InterConnection Consulting Group, June 2011, Pages: 360


  Description  
   Table of Contents   
   Summary   
   Companies Mentioned   
    
     
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Introduction, Market Structure & Executive Summary
Definition and demarcation of product groups, regions and methodology and summary of study results

Market Drivers
Key economic factors influencing the market: consumer behaviour, main economic indicators and Import & export statistics

Total Market Analysis
Total market development and forecasts for all market segments in quantity and value by regions, product groups, business segments, customer segments, distribution channels and opening types.

Regions:
Italy, Germany, Austria & Switzerland, UK, Spain, Northern Europe, France and Benelux

General Segments
Home & Commercial

General Segments
Cycling & Spinning, Ergometers, Cross Trainers & Spinners, Treadmills, Others
Single-Station, Multi-Station, Plate Loaded Systems, Benches, Racks & Others

Your Benefits at a Glance

Overview of the development of the total market and the individual Segments.
- Market Forecasts for all product segments and regions for the upcoming three years, based on our econometric models.
- Awareness of Market Position and development during the last two years, in comparison with major competitors and with respect to:
Total Market
Regional Markets
Product Groups and Segments
- Information about the most important Factors of Influence
- Graphic Presentation of the results facilitates the development of your own strategies.

For each segment the total markets 2008 - 2009 and forecasts for the next 4 years are available in the study as well as the market shares of the TOP 20 manufacturers.

Definitions and Demarcations

Product Groups Cardio Vascular Systems

Indoor Cycling/spinning All forms of indoor cycles and spinning machines

Ergometer All kind of upright and recumbent ergometers

Cross Trainer/Stepper All (or combinations of) Cross Trainers, Ellipticals and Stepping Machines

Treadmills All kind of running machines

Other Cardio (e.g rowers) Rowing machines, arm ergometers, exotic machines, new innovations, combinations (AMT, Treadclimber, etc.)

Not included: Mini steppers and other accessories

Definitions and Demarcations

Product Groups Strength Systems

Single station Cable motion, incl. circuit training

Multi station Cable motion, multiple usage

Plate loaded systems Leg press, Smith machine, etc.

Benches, racks, others All remaining strength systems such as benches, racks, etc.

Not included: Dumbbells or other accessories


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