Broadcasting & Cable TV in Asia-Pacific
MarketLine, September 2012, Pages: 29
Introduction
Broadcasting & Cable TV in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Asia-Pacific broadcasting & cable tv market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Highlights
- The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming. The market is valued as the revenues generated by broadcasters through advertising, subscriptions, or public funds (either through TV licenses, general taxation, or donations). Any currency conversions included in this report have been calculated using 2011 annual average exchange rates.
- The Asia-Pacific broadcasting & cable TV market had total revenues of $94.9 billion in 2011, representing a compound annual growth rate (CAGR) of 3.4% between 2007 and 2011.
- The TV advertising segment was the market's most lucrative in 2011, with total revenues of $46.4 billion, equivalent to 48.9% of the market's overall value.
- The performance of the market is forecast to accelerate, with an anticipated CAGR of 7.6% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $137 billion by the end of 2016.
Features
Save time carrying out entry-level research by identifying the size, growth, and leading players in the broadcasting & cable tv market in Asia-Pacific
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in Asia-Pacific
Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Asia-Pacific broadcasting & cable tv market with five year forecasts
Macroeconomic indicators provide insight into general trends within the Asia-Pacific economy
Key Questions Answered
What was the size of the Asia-Pacific broadcasting & cable tv market by value in 2011?
What will be the size of the Asia-Pacific broadcasting & cable tv market in 2016?
What factors are affecting the strength of competition in the Asia-Pacific broadcasting & cable tv market?
How has the market performed over the last five years?
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 6
Market definition 6
Market analysis 6
Market Data 7
Market value 7
Market Segmentation 8
Category segmentation 8
Geography segmentation 9
Market Outlook 10
Market value forecast 10
Five Forces Analysis 11
Summary 11
Buyer power 12
Supplier power 13
New entrants 14
Threat of substitutes 15
Degree of rivalry 16
Leading Companies 17
China Central Television (CCTV) 17
Nippon Television Network Corporation 18
Phoenix Satellite Television Holdings Limited 21
Tokyo Broadcasting System Holdings, Inc. 24
Appendix 27
Methodology 27
Industry associations 28
Related MarketLine research 28
LIST OF TABLES
Table 1: Asia-Pacific broadcasting & cable TV market value: $ billion, 2007–11 7
Table 2: Asia–Pacific broadcasting & cable TV market category segmentation: $ billion, 2011 8
Table 3: Asia–Pacific broadcasting & cable TV market geography segmentation: $ billion, 2011 9
Table 4: Asia-Pacific broadcasting & cable TV market value forecast: $ billion, 2011–16 10
Table 5: China Central Television (CCTV): key facts 17
Table 6: Nippon Television Network Corporation: key facts 18
Table 7: Nippon Television Network Corporation: key financials ($) 18
Table 8: Nippon Television Network Corporation: key financials (¥) 19
Table 9: Nippon Television Network Corporation: key financial ratios 19
Table 10: Phoenix Satellite Television Holdings Limited: key facts 21
Table 11: Phoenix Satellite Television Holdings Limited: key financials ($) 22
Table 12: Phoenix Satellite Television Holdings Limited: key financials (HK$) 22
Table 13: Phoenix Satellite Television Holdings Limited: key financial ratios 22
Table 14: Tokyo Broadcasting System Holdings, Inc.: key facts 24
Table 15: Tokyo Broadcasting System Holdings, Inc.: key financials ($) 25
Table 16: Tokyo Broadcasting System Holdings, Inc.: key financials (¥) 25
Table 17: Tokyo Broadcasting System Holdings, Inc.: key financial ratios 25
LIST OF FIGURES
Figure 1: Asia-Pacific broadcasting & cable TV market value: $ billion, 2007–11 7
Figure 2: Asia–Pacific broadcasting & cable TV market category segmentation: % share, by value, 2011 8
Figure 3: Asia–Pacific broadcasting & cable TV market geography segmentation: % share, by value, 2011 9
Figure 4: Asia-Pacific broadcasting & cable TV market value forecast: $ billion, 2011–16 10
Figure 5: Forces driving competition in the broadcasting & cable TV market in Asia-Pacific, 2011 11
Figure 6: Drivers of buyer power in the broadcasting & cable TV market in Asia-Pacific, 2011 12
Figure 7: Drivers of supplier power in the broadcasting & cable TV market in Asia-Pacific, 2011 13
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable TV market in Asia-Pacific, 2011 14
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable TV market in Asia-Pacific, 2011 15
Figure 10: Drivers of degree of rivalry in the broadcasting & cable TV market in Asia-Pacific, 2011 16
Figure 11: Nippon Television Network Corporation: revenues & profitability 19
Figure 12: Nippon Television Network Corporation: assets & liabilities 20
Figure 13: Phoenix Satellite Television Holdings Limited: revenues & profitability 23
Figure 14: Phoenix Satellite Television Holdings Limited: assets & liabilities 23
Figure 15: Tokyo Broadcasting System Holdings, Inc.: revenues & profitability 26
Figure 16: Tokyo Broadcasting System Holdings, Inc.: assets & liabilities 26
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