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Broadcasting & Cable TV in China

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    Report

  • 42 Pages
  • September 2019
  • Region: China
  • MarketLine
  • ID: 1954711
Broadcasting & Cable TV in China

Summary

Broadcasting & Cable TV in China industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
  • The Chinese broadcasting and cable TV market had total revenues of $47.0bn in 2018, representing a compound annual growth rate (CAGR) of 0.3% between 2014 and 2018.
  • The TV advertising segment was the market's most lucrative in 2018, with total revenues of $27.9bn, equivalent to 59.3% of the market's overall value.
  • In China, where Netflix has struggled to establish itself, it partnered with local streaming service iQiyi (in 2016) in a bid to attract many more subscribers to streaming services.

Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in China
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in China
  • Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the China broadcasting & cable tv market with five year forecasts

Reasons to buy
  • What was the size of the China broadcasting & cable tv market by value in 2018?
  • What will be the size of the China broadcasting & cable tv market in 2023?
  • What factors are affecting the strength of competition in the China broadcasting & cable tv market?
  • How has the market performed over the last five years?
  • What are the main segments that make up China's broadcasting & cable tv market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. Have there been any challengers/disruptors in the market
8 Company Profiles
8.1. China Central Television
8.2. Hunan TV & Broadcast Intermediary Co., Ltd.
8.3. Shanghai Media Group Inc
8.4. Alibaba Group Holding Ltd
8.5. Lions Gate Entertainment Corp.
8.6. iQIYI Inc
9 Macroeconomic Indicators
9.1. Country data
9.2. Industry associations
9.3. Related research
List of Tables
Table 1: China broadcasting & cable tv market value: $ billion, 2014-18
Table 2: China broadcasting & cable tv market category segmentation: $ billion, 2018
Table 3: China broadcasting & cable tv market geography segmentation: $ billion, 2018
Table 4: China broadcasting & cable tv market value forecast: $ billion, 2018-23
Table 5: China Central Television: key facts
Table 6: Hunan TV & Broadcast Intermediary Co., Ltd.: key facts
Table 7: Hunan TV & Broadcast Intermediary Co., Ltd.: Annual Financial Ratios
Table 8: Hunan TV & Broadcast Intermediary Co., Ltd.: Key Employees
Table 9: Shanghai Media Group Inc: key facts
Table 10: Alibaba Group Holding Ltd: key facts
Table 11: Alibaba Group Holding Ltd: Annual Financial Ratios
Table 12: Alibaba Group Holding Ltd: Key Employees
Table 13: Lions Gate Entertainment Corp.: key facts
Table 14: Lions Gate Entertainment Corp.: Annual Financial Ratios
Table 15: Lions Gate Entertainment Corp.: Annual Financial Ratios (Continued)
Table 16: Lions Gate Entertainment Corp.: Key Employees
Table 17: Lions Gate Entertainment Corp.: Key Employees Continued
Table 18: iQIYI Inc: key facts
Table 19: iQIYI Inc: Annual Financial Ratios
Table 20: iQIYI Inc: Key Employees
Table 21: China size of population (million), 2014-18
Table 22: China gdp (constant 2005 prices, $ billion), 2014-18
Table 23: China gdp (current prices, $ billion), 2014-18
Table 24: China inflation, 2014-18
Table 25: China consumer price index (absolute), 2014-18
Table 26: China exchange rate, 2014-18
List of Figures
Figure 1: China broadcasting & cable tv market value: $ billion, 2014-18
Figure 2: China broadcasting & cable tv market category segmentation: % share, by value, 2018
Figure 3: China broadcasting & cable tv market geography segmentation: % share, by value, 2018
Figure 4: China broadcasting & cable tv market value forecast: $ billion, 2018-23
Figure 5: Forces driving competition in the broadcasting & cable tv market in China, 2018
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in China, 2018
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in China, 2018
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in China, 2018
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in China, 2018
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in China, 2018

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • China Central Television
  • Hunan TV & Broadcast Intermediary Co., Ltd.
  • Shanghai Media Group Inc
  • Alibaba Group Holding Ltd
  • Lions Gate Entertainment Corp.
  • iQIYI Inc