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Large Grocery Retailers and their Customers 2010

Eighty20, Jan 2010, Pages: 39


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AMPS 2009 data: The Powerpoint presentation 'Large Grocery Retailers and their customers' provides insight into South Africa's multibillion rand grocery retailing industry. It includes key consumer data on the four largest listed players in the market -- Shoprite, Pick'n'Pay, SPAR, and Woolworths.
These companies are analysed using the latest AMPS survey as well as financial reports from the groups themselves. The report includes an analysis of customers divided by:

- Distribution
- profile (LSM, population group, and income)
- household characteristics
- vehicle access
- loyalty
- financial product usage
- media usage
…as well as various other shopping patterns.


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