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Global Leisure Boat Market Report: 2011 Edition
Koncept Analytics, Nov 2011, Pages: 40
Leisure boats, also known as recreational boats or pleasure crafts refer to any boat, designed primarily for the benefit and recreation of the owner, with maximum length of up to 24 meters and not used for commercial activities.
With the increasing wealth, coupled with the rising intention of spending on the leisure items, in order to have a break from the normal busy schedules, the demand of the leisure boats had undergone significant increase till 2007. Along with this, certain other factors contributing to this growth were the growth of professionals, rise in HNWI population and HNWI wealth, increasing families with working couple, and people strongly in favor of leisure activities.
After 2007, as the overall global economy suffered due to the negative impacts of the US sub-prime crisis, the consumer confidence dwindled, the income of the people dropped, and the unemployment increased. All these factors forced people to cut down their spending on discretionary items, including all the leisure activities, which in turn affected the leisure boat market.
Broadly, the leisure boats are classified in two categories, sail boats, which are powered by sails; and the motorboats, powered by an engine. Motor boats account for more than three-fourth of the market value of leisure boats worldwide. The US and Europe are the major leisure boat markets worldwide, and together hold a lion’s share in the global leisure boat market.
The major challenges faced by the industry include the negative impacts of the leisure boats on the environment, impacts of the adverse weather conditions, like floods, drought, unreasonably hot or cold weather, and stiff competition from all other leisure activities. Apart from these, one major challenge for the leisure boat industry is to reduce the number of casualties or accidents occurring from the use of recreational boats.
The present report analyzes the leisure boat market worldwide. The report also analyzes some of the major regional leisure boat markets, including the US, Italy, the UK, Germany and Spain.
The report entitled “Global Leisure Boat Market Report: 2011 Edition” delves into the factors impacting the industry as a whole, including the major growth drivers and key issues impacting the industry. The three major companies operating in the global leisure boats industry include: Beneteau SA, Brunswick Corporation, and Marine Products Corporation. These three players are being profiled in the report.
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