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Men's Outerwear in Ukraine

Euromonitor International, May 2012, Pages: 42

Ukrainian men are quite conservative when it comes to their choice of clothes and thus prefer more casual outerwear than Ukrainian women. Formal wear is popular with men who work in offices, although men’s suits maintain only a marginal presence in men’s outwear in Ukraine. Clothes which are suitable for wearing on a variety of occasions remain the most popular items in men’s outerwear in Ukraine and this became even more pronounced during the economic crisis as only the most necessary apparel...

The Men's Outerwear in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Men's Outerwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

MEN'S OUTERWEAR IN UKRAINE
Euromonitor International
May 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Apparel Size Chart for Men: Wrangler
Table 2 Apparel Size Chart for Men: Nike
Table 3 Apparel Size Chart for Men: Sela
Table 4 Sales of Men's Outerwear: Volume 2006-2011
Table 5 Sales of Men's Outerwear: Value 2006-2011
Table 6 Sales of Men's Outerwear: % Volume Growth 2006-2011
Table 7 Sales of Men's Outerwear: % Value Growth 2006-2011
Table 8 Men's Outerwear Company Shares 2007-2011
Table 9 Men's Outerwear Brand Shares 2008-2011
Table 10 Sales of Men's Outerwear by Distribution Format: % Analysis 2006-2011
Table 11 Forecast Sales of Men's Outerwear: Volume 2011-2016
Table 12 Forecast Sales of Men's Outerwear: Value 2011-2016
Table 13 Forecast Sales of Men's Outerwear: % Volume Growth 2011-2016
Table 14 Forecast Sales of Men's Outerwear: % Value Growth 2011-2016
Adidas Ukrayina Dp in Apparel (ukraine)
Strategic Direction
Key Facts
Summary 1 Adidas Ukrayina DP: Key Facts
Company Background
Chart 1 Adidas Ukrayina DP: adidas in Kyiv
Production
Competitive Positioning
Summary 2 Adidas Ukrayina DP: Competitive Position 2011
Internet Strategy
Argo-torgovelna Merezha Tov in Apparel (ukraine)
Strategic Direction
Key Facts
Summary 3 ARGO-Torgovelna Merezha TOV: Key Facts
Company Background
Chart 2 ARGO-Torgovelna Merezha TOV: Mango in Kyiv
Production
Competitive Positioning
Summary 4 ARGO-Torgovelna Merezha TOV: Competitive Position 2011
Internet Strategy
Marateks Dp in Apparel (ukraine)
Strategic Direction
Key Facts
Summary 5 Marateks DP: Key Facts
Summary 6 Marateks DP: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Marateks DP: Competitive Position 2011
Internet Strategy
Ultra-jins, Tov in Apparel (ukraine)
Strategic Direction
Key Facts
Summary 8 Ultra-Jins TOV: Key Facts
Company Background
Chart 3 Ultra-Jins TOV: Levi's in Kyiv
Production
Competitive Positioning
Summary 9 Ultra-Jins TOV: Competitive Position 2011
Internet Strategy
Voronin Concern in Apparel (ukraine)
Strategic Direction
Key Facts
Summary 10 Voronin Concern: Key Facts
Company Background
Production
Competitive Positioning
Summary 11 Voronin Concern: Competitive Position 2011
Internet Strategy
Zara Ukraina Tov in Apparel (ukraine)
Strategic Direction
Key Facts
Summary 12 ZARA Ukraina TOV: Key Facts
Summary 13 ZARA Ukraina TOV: Operational Indicators
Company Background
Chart 4 ZARA Ukraina TOV: Zara in Kyiv
Production
Competitive Positioning
Summary 14 ZARA Ukraina TOV: Competitive Position 2011
Internet Strategy
Executive Summary
Apparel in Ukraine Continues To Struggle Amidst the Early Signs of Recovery
Consumers Become Fussier During the Economic Crisis As Value for Money Becomes A Requirement
Imported Apparel Remains Much More Popular Than Domestic Products
Outdoor Markets Strong Still Even Though Apparel Stores More Prospective
Apparel Future Performance Linked To the Speed of Economic Recovery
Key Trends and Developments
Ukrainian Consumers Remain Cautious
Current Unit Prices Continue Growing in Spite of the Economic Crisis
Demographic Factors Remain Unfavourable for Apparel in Ukraine
the Distribution of Apparel Becomes More Diverse
Sportswear Remains Highly Popular in Ukraine
the Competitiveness of Local Apparel Manufacturers Continues To Decline
Market Data
Table 15 Sales of Apparel by Category: Volume 2006-2011
Table 16 Sales of Apparel by Category: Value 2006-2011
Table 17 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 18 Sales of Apparel by Category: % Value Growth 2006-2011
Table 19 Apparel Company Shares 2007-2011
Table 20 Apparel Brand Shares 2008-2011
Table 21 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 22 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 23 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 24 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 25 Forecast Sales of Apparel by Category: Value 2011-2016
Table 26 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 27 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 15 Research Sources

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