+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

General Mills Inc in Packaged Food (World)

  • PDF Icon

    Company Profile

  • 38 Pages
  • March 2021
  • Euromonitor International
  • ID: 1960689
General Mills moved up in rank among the world’s packaged foods companies in 2020, from 11th to 10th. The company gained global share in one of its key categories, breakfast cereals, with its brand Cheerios. In the US, its primary market, despite seeing increases in sales across categories, the company is struggling to gain share. The company is expected to perform well in the forecast period through portfolio expansion and new products focused on health and wellness.

The General Mills Inc in Packaged Food (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Packaged Food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Scope of the Report
  • Introduction
  • State of Play
  • Exposure to Future Growth
  • Competitive Positioning
  • Breakfast Cereals
  • Sweet Biscuits, Snack Bars and Fruit Snacks
  • Dairy
  • Soup
  • Key Findings
  • Appendix