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American Greetings Corporation - Strategy and SWOT Report

MarketLine, Nov 2011, Pages: 44


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American Greetings Corporation - Strategy and SWOT Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360° view of the company.

Features:

- Detailed information on American Greetings Corporation required for business and competitor intelligence needs
- A study of the major internal and external factors affecting American Greetings Corporation in the form of a SWOT analysis
- An in-depth view of the business model of American Greetings Corporation including a breakdown and examination of key business segments
- Intelligence on American Greetings Corporation’s mergers and acquisitions (M&A), strategic partnerships and alliances, capital raising, private equity transactions, and financial and legal advisors
- News about American Greetings Corporation, such as business expansion, restructuring, and contract wins
- Large number of easy-to-grasp charts and graphs that present important data and key trends

Highlights:

American Greetings Corporation (American Greetings or 'the company') is engaged in the designing, manufacturing and sale of greeting cards and other social expression products. The company operates in North America, the UK, Australia and New Zealand. It is headquartered in Cleveland, Ohio and employs approximately 24,800 people, of which 17,400 are part-time employees. The company recorded revenues of $1,592.6 million in the financial year ended February 2011 (FY2011), a decrease of 2.6% compared with FY2010. The decline in revenues is attributable to lower net sales in the company's North American social expression products segment and retail operations segment. The operating profit of the company was $174.7 million in FY2011, an increase of 25.6% over FY2010. The net profit was $87 million in FY2011, an increase of 6.7% over FY2010.

Reasons to Purchase:

- Gain understanding of American Greetings Corporation and the factors that influence its strategies
- Track strategic initiatives of the company and latest corporate news and actions
- Assess American Greetings Corporation as a prospective partner, vendor or supplier
- Support sales activities by understanding your customers' businesses better
- Stay up to date on American Greetings Corporation’s business structure, strategy and prospects



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