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PCs: Global Industry Guide
MarketLine, Oct 2011, Pages: 290
PCs: Global Industry Guide is an essential resource for top-level data and analysis covering the PCs industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.
Scope of the Report
- Contains an executive summary and data on value, volume and segmentation
- Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).
- Includes a five-year forecast of the industry
Highlights
The global PCs market grew by 5.9% in 2010 to reach a value of $175.1 billion.
In 2015, the global PCs market is forecast to have a value of $174.1 billion, a decrease of 0.6% since 2010.
The global PCs market grew by 8.1% in 2010 to reach a volume of 293.6 million units.
In 2015, the global PCs market is forecast to have a volume of 446.1 million units, an increase of 51.9% since 2010.
Americas accounts for 39.5% of the global PCs market value.
The global PC market is characterized by a strong degree of rivalry; this is because the market contains large scale players, limited product differentiation and varied market environments.
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The personal computers (PCs) market consists of the sale of both desktop and mobile PCs. Desktop PC is a personal computer in a form intended for regular use at a single location. Mobile PCs represent portable personal computers including laptops, notebooks, netbooks and tablet PCs. This industry profile covers all consumer and enterprise PC sales, valued at manufacturer selling prices including all applicable taxes. Volumes, market shares and market segmentation are given in terms of units shipped. Any currency conversions used in the creation of this report have been calculated using 2010 annual average exchange rates.
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