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Domestic Kitchen and Bathroom Worktops Market Report - UK 2011-2015 Analysis

AMA Research, Nov 2011, Pages: 72


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AMA Research have published the Second Edition of the report 'Domestic Kitchen and Bathroom Worktops Market Report - UK 2011-2015 Analysis”. This report represents a brand new review of the sector with original input and primary research to generate views and opinions on the sector’s development in these difficult times.

Product sectors covered in the report include:
- Laminates
- Solid Surface and Composites
- Wood
- Stone
- Other

The UK domestic worktop market had been growing in volume and value until the impact of the recent recession, but like other higher value consumer goods is now under pressure, both from the housebuilding sector and the home improvement sector.

Forecasts suggest that the market is likely to improve marginally in value terms during 2011, followed by further improvements in the period to 2015 as the levels of consumer confidence improve.

Key points of particular interest:

- Forecasts for 2011 through to 2015.
- Will the trend towards professional installation be sustained with consumers looking to trim costs where possible?
- Are increasing raw material prices likely to curtail future growth in the market?
- Mix of different types of worktops, how is the mix developing?

Key areas covered in the report include:

THE WORKTOP MARKET
- Total Kitchen and Bathroom Worktops markets, overall market sizes.
- Overall kitchen furniture, worktops and sinks market for perspective.
- Overall bathroom furniture, worktops and sinks market for perspective.
- Market development, analysis of market size by value 2005-2010.
- Forecasts of market sizes through to 2015.
- Factors influencing Market Development – demographics, house building market collapse, economic situation, consumer confidence, growing influence of design/style changes, population mix changes, etc.

PRODUCTS
- Trends in Design/Materials in Worktops – key materials covered include laminates, solid surface, natural stone, solid wood, others, such as glass, stainless steel etc.
- Share mix by material for kitchen worktops.
- Share mix by material for bathroom worktops.
- Key trends - colour/pattern trends in worktops, growth of non-laminate materials such as solid surfaces, wood, stone, stainless steel, advantages/disadvantages, new product developments.
- Main features and benefits of the different worktop types.

DISTRIBUTION / SUPPLIERS
- Analysis of Supply Structure.
- Profiles of Leading Worktop Suppliers - market position, analysis of activities, financial information and so on.
- Distribution Channel Shares - analysis of shares by value, trends/developments in shares, growth/declining sectors.
- Assessment for kitchen worktops and for bathroom worktops.
- Key sectors assessed include - Furniture Multiples, DIY Multiples, Builders’ and Plumbers’ Merchants, Direct Contract, Retail Specialists, Department
- Stores, Worktop specialists, Direct sales, Internet retailers.

KEY MARKET INFLUENCES /FUTURE PROSPECTS
- Future Prospects – forecasts through to 2015, key factors influencing future market developments, performance of the economy, housing market, consumer confidence, market factors, and future growth prospects.
- Housing Market - analysis of developments in new house building and house moving activity, influence of house prices and consumer confidence.
- Population Profile - analysis of changing profile and implications for kitchen furniture sales. Personal Disposable Income and Savings - developments in ratios and impact on consumer durable purchasing.
- Economic Influence – unstable global political and economic environment and the effect on consumer confidence and market growth.


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