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Indoor Location Positioning: Research Pipelines, Start-Ups and Predictions for 2012
Grizzly Analytics, Dec 2011, Pages: 104
In December, 2011, Google announced that Google Maps would now be able to work indoors. This was followed quickly by announcements from other major companies in the industry that their systems would also soon be able to map and navigate indoors.
The major players in mobile – Google, Microsoft, Samsung, Apple, RIM, Nokia, Sony Ericsson & others – are actively developing new location technologies that will work indoors. These technologies will revolutionize smartphone usage by enabling mapping, navigation, local search, check-ins, location-sharing and other location-based services to work indoors in malls, megastores, offices, airports and other big indoor places. Indoor location will also transform commerce, enabling searching for items on store shelves, sending deals & promotions to nearby customers, advertisements for nearby stores, and more.
In this report, Grizzly Analytics answers the questions you have about this new technology. What approaches are being researched by different companies? Which companies have mature research, and which will need to acquire start-up companies to fill in the gaps? Which start-up companies look promising? What areas of technology are not yet addressed by start-ups, and remain open to new entrepreneurs and investors?
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