Software in Australia
MarketLine, October 2012, Pages: 36
Introduction
Software in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Australia software market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Highlights
- The computer software market consists of systems and application software. Systems software comprises operating systems, network and database management, and other systems software. Application software comprises general business productivity and home use applications, cross-industry and vertical market applications, and other application software. Market value figures are assessed at manufacturer selling price (MSP), based on revenues from software sales and licenses. Any currency conversions used in the creation of this report have been calculated using constant 2011 annual average exchange rates.
- The Australian software market had total revenues of $6.7 billion in 2011, representing a compound annual growth rate (CAGR) of 5.8% between 2007 and 2011.
- The general business productivity and home use applications segment was the market's most lucrative in 2011, with total revenues of $1.5 billion, equivalent to 22.6% of the market's overall value.
- The performance of the market is forecast to decelerate, with an anticipated CAGR of 5.3% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $8.7 billion by the end of 2016.
Features
Save time carrying out entry-level research by identifying the size, growth, and leading players in the software market in Australia
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the software market in Australia
Leading company profiles reveal details of key software market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Australia software market with five year forecasts
Macroeconomic indicators provide insight into general trends within the Australia economy
Key Questions Answered
What was the size of the Australia software market by value in 2011?
What will be the size of the Australia software market in 2016?
What factors are affecting the strength of competition in the Australia software market?
How has the market performed over the last five years?
Executive Summary 2
Market value 2
Market value forecast 2
Category segmentation 2
Geography segmentation 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market Segmentation 9
Category segmentation 9
Geography segmentation 10
Market Outlook 11
Market value forecast 11
Five Forces Analysis 12
Summary 12
Buyer power 13
Supplier power 14
New entrants 15
Threat of substitutes 16
Degree of rivalry 17
Leading Companies 18
International Business Machines Corporation 18
Microsoft Corporation 22
Oracle Corporation 25
SAP AG 29
Macroeconomic Indicators 32
Country Data 32
Appendix 34
Methodology 34
Industry associations 35
Related MarketLine research 35
LIST OF TABLES
Table 1: Australia software market value: $ billion, 2007–11 8
Table 2: Australia software market category segmentation: $ billion, 2011 9
Table 3: Australia software market geography segmentation: $ billion, 2011 10
Table 4: Australia software market value forecast: $ billion, 2011–16 11
Table 5: International Business Machines Corporation: key facts 18
Table 6: International Business Machines Corporation: key financials ($) 19
Table 7: International Business Machines Corporation: key financial ratios 20
Table 8: Microsoft Corporation: key facts 22
Table 9: Microsoft Corporation: key financials ($) 23
Table 10: Microsoft Corporation: key financial ratios 23
Table 11: Oracle Corporation: key facts 25
Table 12: Oracle Corporation: key financials ($) 26
Table 13: Oracle Corporation: key financial ratios 27
Table 14: SAP AG: key facts 29
Table 15: SAP AG: key financials ($) 30
Table 16: SAP AG: key financials (€) 30
Table 17: SAP AG: key financial ratios 30
Table 18: Australia size of population (million), 2007–11 32
Table 19: Australia gdp (constant 2000 prices, $ billion), 2007–11 32
Table 20: Australia gdp (current prices, $ billion), 2007–11 32
Table 21: Australia inflation, 2007–11 33
Table 22: Australia consumer price index (absolute), 2007–11 33
Table 23: Australia exchange rate, 2007–11 33
LIST OF FIGURES
Figure 1: Australia software market value: $ billion, 2007–11 8
Figure 2: Australia software market category segmentation: % share, by value, 2011 9
Figure 3: Australia software market geography segmentation: % share, by value, 2011 10
Figure 4: Australia software market value forecast: $ billion, 2011–16 11
Figure 5: Forces driving competition in the software market in Australia, 2011 12
Figure 6: Drivers of buyer power in the software market in Australia, 2011 13
Figure 7: Drivers of supplier power in the software market in Australia, 2011 14
Figure 8: Factors influencing the likelihood of new entrants in the software market in Australia, 2011 15
Figure 9: Factors influencing the threat of substitutes in the software market in Australia, 2011 16
Figure 10: Drivers of degree of rivalry in the software market in Australia, 2011 17
Figure 11: International Business Machines Corporation: revenues & profitability 20
Figure 12: International Business Machines Corporation: assets & liabilities 21
Figure 13: Microsoft Corporation: revenues & profitability 24
Figure 14: Microsoft Corporation: assets & liabilities 24
Figure 15: Oracle Corporation: revenues & profitability 27
Figure 16: Oracle Corporation: assets & liabilities 28
Figure 17: SAP AG: revenues & profitability 31
Figure 18: SAP AG: assets & liabilities 31
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