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Global B2C E-Commerce Trends Report 2011

yStats.com GmbH & Co. KG, Dec 2011, Pages: 414


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B2C E-Commerce is gaining more ground worldwide

The recently published report series by Hamburg-based market research firm yStats.com analyzes in all detail various aspects of global B2C E-Commerce. Aside from general market trends, major players, product categories and trends are analysed and presented in more than 60 countries, resulting in a comprehensive overview of global B2C E-Commerce trends.

The recently published yStats.com series comprises the following four reports: “Global B2C E-Commerce Market Report 2011”, “Global B2C E-Commerce Players Report 2011”, “Global B2C E-Commerce Assortments Report 2011” and “Global B2C E-Commerce Trends Report 2011”.

Trends – Group shopping and mobile shopping continue to gain ground

The “Global B2C E-Commerce Trends Report 2011” is the fourth and final report in the yStats.com series. Aside from B2C E-Commerce trends, it also provides a detailed analysis of internet use in different regions. For selected countries also information is given about the rapidly growing segment of group shopping along with payment methods and logistics in E-Commerce. Mobile internet use continues to expand and the resulting increase of M-Commerce is another development covered in the report.

Key Findings

- North America: In 2011, the number of mobile Internet users in the US was expected to reach more than 100 million, accounting for approximately one third of the country population. As a result of the increasing number of mobile Internet users, mobile social commerce becomes a major trend.

- Latin America: Latin America has a very young Internet population. For example, almost 40% of Internet users in Mexico were under 18 years old in 2010.

- Western Europe: In the UK, the reach of retail web sites was almost 90% in January 2011. As a result, the UK was the leading European country in the category, followed by France and Germany.

- Eastern Europe: There is still growth potential for B2C E-Commerce in Eastern Europe. However, there are still barriers, such as low internet penetration and limited online payment options in Hungary.

- Asia: Asia shows a very heterogeneous development in terms of internet and B2C E-Commerce. In Japan and South Korea, internet use is widely available, which spurs increased B2C E-Commerce revenue. In China, internet penetration is rather low, resulting in much growth potential for E-Commerce.

Product Information:

- These market reports inform top managers about recent market trends and assist with strategic company decisions

- The authors provide secondary market research: By using various sources of information we ensure maximum objectivity for all obtained data. As a result companies get a precise and unbiased impression of the market situation.

- The analyses, statistical reports and forecasts are only based on reliable sources including national and international statistical offices, industry and trade associations, business reports, business and company databases, journals, company registries and news portals.

- The author’s international employees research and filter all sources and translate relevant information into English. This ensures that the content of the original studies is correctly interpreted.

- All research results delivered as PowerPoint files. All data can therefore be used directly for board presentations or be individually adapted.

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