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Burger King Holdings Inc In Consumer Foodservice (World)

Euromonitor International, Dec 2011, Pages: 34


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Burger King has been facing problems since the economic downturn, with same-store sales declining as a result of its overreliance on one specific consumer group, young males – particularly hit by the economic downturn. In 2010, the company was bought out by investment firm 3G Capital. As a private company, Burger King will be under less scrutiny, allowing it the space to improve operations, implement strategic growth initiatives and focus on turning around the poor performance of recent years.

Euromonitor International’s Burger King Holdings Inc in Consumer Foodservice (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Foodservice industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Consumer Foodservice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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