The Future of the Dairy Market in Brazil, to 2016

Canadean Ltd, May 2012, Pages: 148

Product Synopsis
The Future of the Dairy Market in Brazil, to 2016 is the result of Canadean's extensive market research. The report presents detailed analysis on the Dairy consumption trends in Brazil, historic and forecast Dairy consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Dairy sales overall and to know which categories and segments are showing growth in the coming years

Introduction and Landscape
Why was the report written?
- This report provides authoritative and granular data on the Dairy market in Brazil and, in doing so fills the gaps in marketers' understanding of trends and the components of change behind them
- Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans
- Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies

What are the key drivers behind recent market changes?
Consumers have been reacting to the effects of the global recession including the following recovery period on their discretionary spending and consumer markets have been no exception. While the country by country market changes have varied, no country has been left totally untouched.This report examines the components of change in the market by looking at historic and future growth patterns including the effects of consumers' behavior on total volumes, values, brands selected and types of product chosen.

What makes this report unique and essential to read?
The report provides the latest, detailed data on dynamics in the Brazilian Dairy market, providing marketers with the essential data to understand their own, and their competitors' position in the market and the information to accurately identify where to compete in the future.

Key Features and Benefits
Detailed category coverage is provided, covering six product segments that include: Cheese, Cream, Milk, Butter and Spreadable Fats, Yogurt and Puddings or Desserts.

Detailed product sales segmentation (for both volumes and values) is provided, including brand data and sales by distribution channel, at the product category level.

Future forecasts allow marketers to understand the future pattern of market trends from winners and losers to category dynamics and thereby quickly and easily indentify the key areas in which they want to compete in the future.

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.2.1 This report provides 2011 actual sales; while forecasts are provided for 2012 - 2016.
1.2.2 Volume Units and Aggregations
1.2.3 Introduction
1.2.4 Large scale, international, program of online consumer surveys
1.2.5 Nationally Representative results (age, gender)
1.2.6 Parents answered on their children's behalf
1.2.7 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.8 Integrated with industry calling and secondary research
2 Brazil Dairy Food Market Overview
2.1 Brazil Dairy Food Market Analysis by Volume
2.1.1 Overall Dairy Food Consumption, 2006-16
2.1.2 Per-capita Dairy Food consumption, 2006-16
2.1.3 Dairy Food Market Growth Dynamics, by Volume
2.1.4 Dairy Food Consumption by Category, 2006-16
2.1.5 Dairy Food Consumption - Trends and Forecasts, 2006 Vs. 2011 Vs. 2016
2.2 Brazil Dairy Food Market Analysis by Value
2.2.1 Overall Dairy Food Market Value, 2006-16
2.2.2 Dairy Food Market Growth Dynamics, by Value
2.2.3 Dairy Food Market Value by Category, 2006-16
2.2.4 Dairy Food Market Value - Trends and Forecasts, 2006 Vs. 2011 Vs. 2016
3 Brazil Cheese Market Analysis
3.1 Market Growth Dynamics-Cheese, 2006-16
3.1.1 Cheese Market Growth Dynamics by Volume, 2006-16
3.1.2 Cheese Market Growth Dynamics by Value, 2006-16
3.2 Cheese Consumption Analysis, 2006-16
3.2.1 Cheese Market by Volume, 2006-16
3.2.2 Cheese Consumption by Segments, 2006-16
3.3 Cheese Market Value Analysis, 2006-16
3.3.1 Cheese Market by Value, 2006-16
3.3.2 Average Consumer Price/ Kg - Cheese, 2006-16
3.3.3 Cheese Market Value by Segments, 2006-16
3.4 Natural Cheese Market Analysis, 2006-16
3.4.1 Natural Cheese Market by Volume, 2006-16
3.4.2 Natural Cheese Market by Value, 2006-16
3.5 Processed Cheese Market Analysis, 2006-16
3.5.1 Processed Cheese Market by Volume, 2006-16
3.5.2 Processed Cheese Market by Value, 2006-16
3.6 Cheese Market Volume Analysis by Brands, 2008-11
3.7 Cheese Market Value by Distribution Channel, 2008-11
4 Brazil Cream Market Analysis
4.1 Market Growth Dynamics-Cream, 2006-16
4.1.1 Cream Market Growth Dynamics by Volume, 2006-16
4.1.2 Cream Market Growth Dynamics by Value, 2006-16
4.2 Cream Consumption Analysis, 2006-16
4.2.1 Cream Market by Volume, 2006-16
4.2.2 Cream Consumption by Segments, 2006-16
4.3 Cream Market Value Analysis, 2006-16
4.3.1 Cream Market by Value, 2006-16
4.3.2 Average Consumer Price/ Kg - Cream, 2006-16
4.3.3 Cream Market Value by Segments, 2006-16
4.4 Single Cream Market Analysis, 2006-16
4.4.1 Single Cream Market by Volume, 2006-16
4.4.2 Single Cream Market by Value, 2006-16
4.5 Double Cream Market Analysis, 2006-16
4.5.1 Double Cream Market by Volume, 2006-16
4.5.2 Double Cream Market by Value, 2006-16
4.6 Sour Cream Market Analysis, 2006-16
4.6.1 Sour Cream Market by Volume, 2006-16
4.6.2 Sour Cream Market by Value, 2006-16
4.7 Clotted Cream Market Value Analysis, 2006-16
4.7.1 Clotted Cream Market by Volume, 2006-16
4.7.2 Clotted Cream Market by Value, 2006-16
4.8 Whipping Cream Market Value Analysis, 2006-16
4.8.1 Whipping Cream Market by Volume, 2006-16
4.8.2 Whipping Cream Market by Value, 2006-16
4.9 Crème Fraiche Market Value Analysis, 2006-16
4.9.1 Crème Fraiche Market by Volume, 2006-16
4.9.2 Crème Fraiche Market by Value, 2006-16
4.1 UHT/Longlife Cream Market Value Analysis, 2006-16
4.10.1 UHT/Longlife Cream Market by Volume, 2006-16
4.10.2 UHT/Longlife Cream Market by Value, 2006-16
4.11 Other Cream Market Volume Analysis, 2006-16
4.11.1 Other Cream Market by Volume, 2006-16
4.11.2 Other Cream Market by Value, 2006-16
4.12 Cream Market Volume Analysis by Brands, 2008-11
4.13 Cream Market Value by Distribution Channel, 2008-11
5 Brazil Milk Market Analysis
5.1 Market Growth Dynamics-Milk, 2006-16
5.1.1 Milk Market Growth Dynamics by Volume, 2006-16
5.1.2 Milk Market Growth Dynamics by Value, 2006-16
5.2 Milk Consumption Analysis, 2006-16
5.2.1 Milk Market by Volume, 2006-16
5.2.2 Milk Consumption by Segments, 2006-16
5.3 Milk Market Value Analysis, 2006-16
5.3.1 Milk Market by Value, 2006-16
5.3.2 Average Consumer Price/ Kg - Milk, 2006-16
5.3.3 Milk Market Value by Segments, 2006-16
5.4 Buttermilk Market Analysis, 2006-16
5.4.1 Buttermilk Market by Volume, 2006-16
5.4.2 Buttermilk Market by Value, 2006-16
5.5 Concentrated Milk Market Analysis, 2006-16
5.5.1 Concentrated Milk Market by Volume, 2006-16
5.5.2 Concentrated Milk Market by Value, 2006-16
5.6 Liquid Milk Market Analysis, 2006-16
5.6.1 Liquid Milk Market by Volume, 2006-16
5.6.2 Liquid Milk Market by Value, 2006-16
5.7 Powdered Milk Market Analysis, 2006-16
5.7.1 Powdered Milk Market by Volume, 2006-16
5.7.2 Powdered Milk Market by Value, 2006-11
5.8 Milk Market Volume Analysis by Brands, 2008-11
5.9 Milk Market Value by Distribution Channel, 2008-11
6 Brazil Butter & Spreadable Fats Market Analysis
6.1 Market Growth Dynamics-Butter & Spreadable Fats, 2006-16
6.1.1 Butter & Spreadable Fats Market Growth Dynamics by Volume, 2006-16
6.1.2 Butter & Spreadable Fats Market Growth Dynamics by Value, 2006-16
6.2 Butter & Spreadable Fats Consumption Analysis, 2006-16
6.2.1 Butter & Spreadable Fats Market by Volume, 2006-16
6.2.2 Butter & Spreadable Fats Consumption by Segments, 2006-16
6.3 Butter & Spreadable Fats Market Value Analysis, 2006-16
6.3.1 Butter & Spreadable Fats Market by Value, 2006-16
6.3.2 Average Consumer Price/ Kg - Butter & Spreadable Fats, 2006-16
6.3.3 Butter & Spreadable Fats Market Value by Segments, 2006-16
6.4 Butter Market Analysis, 2006-16
6.4.1 Butter Market by Volume, 2006-16
6.4.2 Butter Market by Value, 2006-16
6.5 Spreadable Fats Market Analysis, 2006-16
6.5.1 Spreadable Fats Market by Volume, 2006-16
6.5.2 Spreadable Fats Market by Value, 2006-16
6.6 Butter & Spreadable Fats Market Volume Analysis by Brands, 2008-11
6.7 Butter & Spreadable Fats Market Value by Distribution Channel, 2008-11
7 Brazil Yogurt Market Analysis
7.1 Market Growth Dynamics-Yogurt, 2006-16
7.1.1 Yogurt Market Growth Dynamics by Volume, 2006-16
7.1.2 Yogurt Market Growth Dynamics by Value, 2006-16
7.2 Yogurt Consumption Analysis, 2006-16
7.2.1 Yogurt Market by Volume, 2006-16
7.2.2 Yogurt Consumption by Segments, 2006-16
7.3 Yogurt Market Value Analysis, 2006-16
7.3.1 Yogurt Market by Value, 2006-16
7.3.2 Average Consumer Price/ Kg - Yogurt, 2006-16
7.3.3 Yogurt Market Value by Segments, 2006-16
7.4 Set Yogurt Market Analysis, 2006-16
7.4.1 Set Yogurt Market by Volume, 2006-16
7.4.2 Set Yogurt Market by Value, 2006-16
7.5 Yogurt Drinks Market Analysis, 2006-16
7.5.1 Yogurt Drinks Market by Volume, 2006-16
7.5.2 Yogurt Drinks Market by Value, 2006-16
7.6 Frozen Yogurt Market Analysis, 2006-16
7.6.1 Frozen Yogurt Market by Volume, 2006-16
7.6.2 Frozen Yogurt Market by Value, 2006-16
7.7 Yogurt Market Volume Analysis by Brands, 2008-11
7.8 Yogurt Market Value by Distribution Channel, 2008-11
8 Brazil Puddings/Desserts Market Analysis
8.1 Market Growth Dynamics-Puddings/Desserts, 2006-16
8.1.1 Puddings/Desserts Market Growth Dynamics by Volume, 2006-16
8.1.2 Puddings/Desserts Market Growth Dynamics by Value, 2006-16
8.2 Puddings/Desserts Consumption Analysis, 2006-16
8.2.1 Puddings/Desserts Market by Volume, 2006-16
8.2.2 Puddings/Desserts Consumption by Segments, 2006-16
8.3 Puddings/Desserts Market Value Analysis, 2006-16
8.3.1 Puddings/Desserts Market by Value, 2006-16
8.3.2 Average Consumer Price/ Kg - Puddings/Desserts, 2006-16
8.3.3 Puddings/Desserts Market Value by Segments, 2006-16
8.4 Cheesecakes Market Analysis, 2006-16
8.4.1 Cheesecakes Market by Volume, 2006-16
8.4.2 Cheesecakes Market by Value, 2006-16
8.5 Flans Market Analysis, 2006-16
8.5.1 Flans Market by Volume, 2006-16
8.5.2 Flans Market by Value, 2006-16
8.6 Mousses Market Analysis, 2006-16
8.6.1 Mousses Market by Volume, 2006-16
8.6.2 Mousses Market by Value, 2006-16
8.7 Fools Market Analysis, 2006-16
8.7.1 Fools Market by Volume, 2006-16
8.7.2 Fools Market by Value, 2006-16
8.8 Trifles Market Analysis, 2006-16
8.8.1 Trifles Market by Volume, 2006-16
8.8.2 Trifles Market by Value, 2006-16
8.9 Other Puddings/Desserts Market Analysis, 2006-16
8.9.1 Other Puddings/Desserts Market by Volume, 2006-16
8.9.2 Other Puddings/Desserts Market Value Analysis, 2006-16
8.1 Frozen Puddings/Desserts Market Analysis, 2006-16
8.10.1 Frozen Puddings/Desserts Market by Volume, 2006-16
8.10.2 Frozen Puddings/Desserts Market by Value, 2006-16
8.11 Puddings/Desserts Market Volume Analysis by Brands, 2008-11
8.12 Puddings/Desserts Market Value by Distribution Channel, 2008-11
9 Methodology
9.1 About Canadean
9.2 Disclaimer

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