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Blue Cross and Blue Shield of Massachusetts, Inc. - SWOT Analysis
MarketLine, Dec 2011, Pages: 28
Blue Cross and Blue Shield of Massachusetts, Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. Blue Cross and Blue Shield of Massachusetts, Inc. - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.
Blue Cross and Blue Shield of Massachusetts (BCBSMA) is a non-profit health insurance organization and an independent licensee of the Blue Cross and Blue Shield Association in Massachusetts State. BCBSMA offers managed care products under preferred provider organization (PPO) plans, health maintenance organization (HMO) plans, point-of-service (POS) plans and indemnity plans, among others. The organization primarily operates in the US. It is headquartered in Boston, Massachusetts and employs about 3,600 people. The organization recorded revenues of $6,313.7 million during the financial year (FY) ended December 2010, a decrease of 6% over FY2009. The underwriting loss of the organization was $100 million during FY2010, as compared to an underwriting loss of $114.1 million in FY2009. The net profit was $13.4 million in FY2010, as compared to a net loss of $149.2 million in FY2009.
Scope of the Report
- Provides all the crucial information on Blue Cross and Blue Shield of Massachusetts, Inc. required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Blue Cross and Blue Shield of Massachusetts, Inc. in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Blue Cross and Blue Shield of Massachusetts, Inc.
-Data is supplemented with details on Blue Cross and Blue Shield of Massachusetts, Inc. history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Blue Cross and Blue Shield of Massachusetts, Inc.
Reasons to Purchase
- Support sales activities by understanding your customers’ businesses better
- Understand prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available
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