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4th Annual Online Retail Payments Forecast 2011-2016: New Regulations Leave Credit Poised for a Comeback
Javelin Strategy & Research, Nov 2011, Pages: 34
Despite global economic uncertainty and the looming threat of a double-dip recession, the U.S. online retail transaction market continued to grow throughout 2011 to $309 billion, from $266 billion in 2010. This report evaluates the actual and forecast changes in the online retail payments market, tracking payments mix data from 2010 through the forecast year of 2016 and identifying key drivers of market change. In addition to identifying domestic e-commerce growth during 2011, this report contains Javelin forecasts for total online retail payments volume and analyzes share and transaction growth in the online marketplace for credit cards (network and private label), debit cards, online alternative payments and prepaid and gift cards.
Primary Questions
- What are the major trends for domestic e-commerce retail payment transactions?
- How will traditional online payments vehicles — credit and debit cards — fare as new payment options are introduced and new regulations influence consumer preferences?
- Will debit card usage continue to grow in popularity, or will new regulations shift market share back to credit cards?
- What factors influence consumer adoption and the use of various payment options for online purchasing?
- How has consumer receptivity to online purchasing changed over time, and how will it continue to evolve?
Methodology
Using data collected online by Javelin in August 2011 from a random-sample panel of 2,304 consumers, the survey targeted respondents based on proportions of gender, age and income representative of those of the overall U.S. population. According to the U.S. Bureau of the Census, the projected 2011 U.S. population is estimated to be 312 million people.1 Overall margin of sampling error is ±2.04% at the 95% confidence level.
Audience:
- E-commerce merchants/billers
- payments networks
- online payment services vendors/gateways/processors
- merchant
- acquirers;
- financial institutions:
- online banking,
- mobile banking,
- online/electronic payments services,
- marketing
- online banking vendors
- mobile banking vendors
- mobile payment vendors
- multichannel vendors
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