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Public Opinion on US Airlines on Social Media in 2011

Amplicate, Jan 2012, Pages: 25


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What are consumers saying about US airlines on social media?

Find out in Amplicate's new report 'Public Opinion on US Airlines on Social Media' that tells you what consumers have been saying about airlines on social media in the last 12 months, when and where they're posting their opinions and why.

The report is full of charts, detailed data descriptions and straightforward analysis of the most interesting data points and is packed with hard data that is easy to understand and easy to act on.

PUBLICATION OVERVIEW

This report offers analytics on opinions about US airlines that were posted by consumers on social media in the last 12 months. Social media users posted more negative opinions than positive about US airlines in the last 12 months. The report shows why social media users were negative about US airlines in the last 12 months. The report also provides a profile of the social media user who talks about US airlines and contains data on when and where they share their opinion.

Essential data from the report:

- Social media users posted 33,043 opinions about US airlines on social media in 2011.
- They have been shared with their friends and colleagues approximately 46,959,287 times.
- 45% of those opinions were positive, which compares unfavorably with related topics.

...and a wealth of other data that is essential for anyone involved in the marketing or analysis of major players in the airline industry.


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