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Key Opportunities for Apparel in Western Europe

Euromonitor International, Jan 2012, Pages: 28


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This briefing aims to cover three of the most important issues affecting companies operating within the apparel industry. The first is sourcing – which countries have become major global production hubs and what the next ones will be. The second deals with a global demographic issue – the ageing of the world’s population and what it means for apparel. The final issue is distribution trends within the apparel industry, using Western Europe as a primary focus.

The Key Opportunities for Apparel in Western Europe global briefing offers an insight into to the size and shape of the apparel market, highlights buzz topics, emerging trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the clothing and footwear market - be they changes on the supply side, in channel dynamics, economic/ lifestyle /demographic influences or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Clothing, Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Apparel market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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