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Food Emulsifiers Market in Mexico

Frost & Sullivan, Jan 2012, Pages: 67


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Is Mexico a Creamy Market?

This study analyzes trends and market engineering measurements in the Mexican Food Emulsifiers Market during the 2009-2018 period. Also included are profiles of major market participants, analysis of the competitive market dynamics, revenues, market share, volumes produced, drivers and restraints to market size, and a medium-term forecast. It is to be found a breakdown of the food emulsifiers by segment, with the evolution of each of them and the forecast of the economic scenario and dynamics. The study concludes with strategic recommendations and predictions

HIGHLIGHTS FROM THE REPORT

- The Mexican emulsifier market is mostly composed of synthetic emulsifiers. The present study presents an analysis on this type of emulsifiers.

- The emulsifiers market growth is expected to change its increasing trend due to its main restraint, which is the fact that it is an extremely mature market. This is the factor driving the decreasing size of the market.

- The major drivers of this markets are: the demand for food and beverages; consumers' preferences for low fat food.

- The key restraints affecting this market are: mature market; high prices of raw material.

- The main driver is consumption growth, for it spills over the demand for dairy products, one of the most important causes of emulsifiers fast sales cycle.

- The main restraint is the ripeness of the technology, an unavoidable fact that makes it even more difficult for the market to grow.

- The major challenge for the food emulsifiers market in Mexico is to overcome the rising prices of raw materials.

- Raw materials severely impacts the costing structure of local emulsifiers manufacturers, such us Oxiteno México and Kerry de México.

- The emulsifiers market is a mature market and it is also an oligopoly where Danisco, Kerry México, American Ingredients, Oxiteno México, and Palsgaard lead the market, followed by other companies that have smaller market shares, such as Químicos y Distribuidora SIRSA S.A. de C.V.

- The demand side is very much consolidated in the major companies, such as Bimbo, Danone, Marinella, Nestlé, Kraft Foods Inc., and others.

KEY QUESTIONS THIS STUDY WILL ANSWER

- Is the market growing, how long will it continue to grow and at what rate?
- Are the existing competitors structured correctly to meet customer needs?
- Is this an industry or a market? Will these companies/products/services continue to exist or will they get acquired by other companies? Will the products/services become features in other markets?
- How will the structure of the market change over time? Is it ripe for acquisitions?
- Are the products/services offered today meeting customer needs or is there additional development needed?
- Are the vendors in the space ready to go it alone, or do they need partnerships to take their business to the next level?


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