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What Communications Executives Need to Know About Hiring or Appointing a Brand Editor-in-Chief in 2012 Product Image

What Communications Executives Need to Know About Hiring or Appointing a Brand Editor-in-Chief in 2012

  • Published: January 2012
  • Region: World
  • 60 Minutes
  • ExecSense

In this webinar, ExecSense examines everything you need to know in 60 minutes about why so many communications executives are appointing or hiring a Brand Editor-in-Chief. Take the 60-minutes to view this webinar (on your computer, mobile phone, iPad, Kindle or printed out) to understand the roles and goals of this position, how to find the right candidate, and other reasons why communications executives (and their management teams) feel this position is so important. The webinar is led by an expert at helping communication executives become informed on how to hire or appoint a Brand Editor-in-Chief, Jose Palomino, Founder and CEO of ValueProp Interactive, focuses on:

- Everything you need to know in 60-minutes as a communications executive about why so many companies are creating a Brand Editor-in-Chief position

- Learn why brands are becoming like publications in the social media age; how leading edge marketing and communications campaigns are using Brand Editors to elevate awareness and affinity through content

- Find out the 12 traits a Brand Editor-in-Chief must have including: training as a print or broadcast journalist with a nose for stories and an editorial READ MORE >

Format Properties
Online Access The audio conference is accessed online through a secure website. You will be emailed a username and password to access it. This is a single user license, allowing one specific user access to the product.
1 - 5 Users The audio conference is accessed online through a secure website. You will be emailed a username and password to access it. This is a 1-5 user licence, allowing up to five users have access to the product.
1 - 10 Users The audio conference is accessed online through a secure website. You will be emailed a username and password to access it. This is a 1-10 user licence, allowing up to ten users have access to the product.
Enterprisewide The audio conference is accessed online through a secure website. You will be emailed a username and password to access it. This is an enterprise license, allowing all employees within your organisation access to the product.
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