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Romania Soft Drinks Review 2011

Description:
Synopsis
This exclusive soft drinks country review from Canadean provides an excellent high level overview of the key categories in Romania's soft drinks market

Summary
Published in Acrobat pdf format and comprising of text, data tables and charts, Canadean’s Soft Drinks Reviews cover twelve beverage categories (where relevant): Bottled Water, Bulk/HOD Water, Carbonates, Juice, Nectars, Still Drinks, Squash/Syrups, Fruit Powders, Iced/RTD Tea Drinks, Iced/RTD Coffee Drinks, Sports Drinks, Energy Drinks.

Data includes historical consumption trends (2005 to 2010), plus latest forecasts for 2011 and projections to 2014. Segmentation data, packaging analysis and distribution splits are provided by individual beverage category, as is 2010 market valuation (value at consumer price) and leading companies’ % market share.
Supporting text includes commentary on current and emerging trends, outlook, segmentation, private label, marketing, pricing/valuation, packaging and distribution.

New products for 2010 are also featured.


Scope
This Soft Drinks Review report cover the following twelve beverage categories (where relevant) in Romania

Bottled Water
Bulk/HOD Water
Carbonates
Juice
Nectars
Still Drinks
Squash/Syrups
Fruit Powders
Iced/RTD Tea Drinks
Iced/RTD Coffee Drinks
Sports Drinks
Energy Drinks

Reasons To Buy
Compiled from Canadean’s extensive global soft drinks database, the Romania Soft Drinks Review provides a comprehensive overview of the soft drinks market in Romania.
The report is an essential read for anyone with an interest in soft drinks in Romania and is an excellent way of quickly gaining an understanding of the dynamics and structure of the market.
Soft Drinks Reviews are available for over 80 markets. These are ideal for easy comparison of market structure and trends between different countries.


Key Highlights
Data provided for individual soft drinks categories
Historical consumption volumes (million litres and per capita) 2005 to 2010
Latest forecasts for 2011 plus projections to 2014 (million litres and per capita)
Supporting text including market commentary on current and emerging trends
Segment analysis (flavour, carbonated vs still, regular vs low calorie, ambient vs chilled, mineral/spring vs table, RTD/concentrate vs powdered - where applicable)
Packaging analysis (pack material, refillable vs non-refillable, single serve vs multi serve)
Distribution splits (off- vs on-premise)
Leading companies’ percentage market shares
2010 market valuation (value at consumer price)
New products and marketing activity for 2010
Contents:
Bottled Water
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Bottled Water New Products 2010
Table - Consumption – Million Litres/Litres per Capita, 2005-2011F
Table - Population – Millions, 2005-2011F
Table - Import Volume - Million Litres, 2005-2011F
Table - Imports’ Share of Consumption %, 2005-2011F
Chart - Consumption – Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Carbonated vs Still, Mineral/Spring vs Table), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Bulk/HOD Water
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Table - Consumption – Million Litres/Litres per Capita, 2005-2011F
Table - Population – Millions, 2005-2011F
Chart - Consumption – Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Carbonated vs Still, Mineral/Spring vs Table), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable), % Shares, 2009-2011F
Table - Distribution (Off Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Carbonates
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Carbonates New Products 2010
Table - Carbonates Consumption 2005-2011F
Table - Population – Millions, 2005-2011F
Table - Million Cases, 192oz or 24 x 8oz 2005-2011F
Table - 8oz servings per capita, 2005-2011F
Chart - Consumption - Million Litres, 2005-2014F
Chart - Annual Incremental Growth - Million Litres, 2006-2014F
Table - Segment (Flavour, Regular vs Low Calorie), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Juice
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Juice New Products 2010
Juice New Products Photo Shots 2010
Table - Consumption - Million Litres/Litres per Capita, 2005-2011F
Table - Population - Millions, 2005-2011F
Chart - Consumption - Million Litres, 2005-2014F
Chart - Annual Incremental Growth - Million Litres, 2006-2014F
Table - Segment (Flavour, Ambient vs Chilled), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Nectars
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Nectars New Products 2010
Nectars New Products Photo Shots 2010
Table - Consumption - Million Litres/Litres per Capita, 2005-2011F
Table - Population - Millions, 2005-2011F
Chart - Consumption – Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Flavour, Ambient vs Chilled), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Still Drinks
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Still Drinks New Products 2010
Still Drinks New Products Photo Shots 2010
Table - Consumption - Million Litres/Litres per Capita, 2005-2011F
Table - Population - Millions, 2005-2011F
Chart - Consumption - Million Litres, 2005-2014F
Chart - Annual Incremental Growth - Million Litres, 2006-2014F
Table - Segment (Flavour), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Squash/Syrups
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Squash/Syrups New Products 2010
Table - Consumption - Million Litres/Litres per Capita, 2005-2011F
Table - Population - Millions, 2005-2011F
Chart - Consumption – Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Flavour), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Iced/Rtd Tea Drinks
Category Profile
Key Facts – Chart – Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Iced/Rtd Tea Drinks New Products 2010
Table - Consumption - Million Litres/Litres per Capita, 2005-2011F
Table - Population - Millions, 2005-2011F
Chart - Consumption – Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Flavour, Carbonated vs Still, RTD/Concentrate vs Powdered), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Iced/Rtd Coffee Drinks
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Iced/Rtd Coffee Drinks New Products 2010
Iced/Rtd Coffee Drinks New Products Photo Shots 2010
Table - Consumption – Million Litres/Litres per Capita, 2005-2014F
Table - Population – Millions, 2005-2014F
Chart - Consumption – Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Carbonated vs Still, RTD/Concentrate vs Powdered), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Sports Drinks
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Sports Drinks New Products 2010
Sports Drinks New Products Photo Shots 2010
Table - Consumption - Million Litres/Litres per Capita, 2005-2011F
Table - Population - Millions, 2005-2011F
Chart - Consumption - Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Carbonated vs Still, RTD/Concentrate vs Powdered), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Energy Drinks
Category Profile
Key Facts - Chart - Leading Trademark Owners 2010
Commentary / Summary Text
Current & Emerging Trends
Outlook
Segmentation
Functional Products
Private Label/Private Label Producers
Marketing
Pricing/Valuation
Packaging
Distribution
Energy Drinks New Products 2010
Table - Consumption - Million Litres/Litres per Capita, 2005-2014F
Table - Population - Millions, 2005-2014F
Chart - Consumption - Million Litres, 2005-2014F
Chart - Annual Incremental Growth – Million Litres, 2006-2014F
Table - Segment (Carbonated vs Still, RTD/Concentrate vs Powdered), % Shares, 2009-2011F
Table - Packaging (Material, Refillable vs Non-Refillable, Multi Serve vs Single Serve), % Shares, 2009-2011F
Table - Distribution (Off-Premise vs On-Premise), % Shares, 2009-2011F
Table - Leading Companies, % Shares, 2009-2010

Appendices
Methodology
Product Definitions
Packaging Definitions
Glossary



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