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UK Television Production: Market insight report
Apex Insight, Feb 2012, Pages: 36
What does this report contain?
In this report Apex Insight reviews the UK television production industry. The report quantifies the market size, historical growth rates, segmentation patterns and levels of industry profitability while reviewing key factors behind these figures.
The report also carries out an in-depth analysis of the relevant drivers of industry growth – in particular the macroeconomic environment and television industry revenue as well as spending patterns – setting out historical trends and forecasts.
Theforecast for industry growth by segment is based on this analysis of historical trends and understanding of growth drivers. While many reports on the industry contain data and description, a critical objective in writing this report has been to prioritise our insights and conclusions.
Why is it useful?
The UK television production industry has continued to grow through an uncertain economic period. The pace of change both in technology and business models looks likely to increase in the future in what is a significant export-earning industry for the UK.
Apex Insight believes that, in order for those involved in the market to make the best decisions in this complex and changing environment, they need to have access to the best information and understanding of what are complex trends and drivers. The aim of this report is to provide this.
It is intended for production companies and broadcasters themselves, as well as investors, banks, analysts, consultants and other parties with interests in the sector.
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