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Global Broadcast and DTT Video Encoders Market
Frost & Sullivan, Feb 2012, Pages: 143
This study covers the global broadcast and digital terrestrial transmission (DTT) video encoders market. It provides drivers and restraints; technology and market trends; demand analysis; and strategies for growth. The market has three main applications: contribution, DTT, and distribution/backhaul. Revenue forecast, unit forecast, price forecast, and regional breakdowns for NALA, EMEA, and APAC are provided. In-depth competitive analysis, including vendors' market shares are provided, along with the profiles of the key vendors in the industry. The base year is 2011. Forecasts run through 2016.
Market Overview — Description of Market and Segments
- Encoders: Frost and Sullivan defines an encoder as a commercially sold product, whether hardware or software, which produces output in a single compressed video format – whether the video input is analog, digital compressed, or digital uncompressed.
-- For clarity, we consider an appliance that converts MPEG-4 HD video to MPEG-2 SD video an encoder, not a transcoder, from a market segmentation perspective.
-- We do not include custom software, unbranded products, PCI cards, DSP boards or unassembled components in our market sizing.
- Broadcast Encoders: The broadcast encoders market covers revenue for all broadcast applications of video encoders, including contribution, backhaul, distribution, DTT and others.
- Digital Terrestrial Transmission (DTT) Encoders: Encoders used to compress content for delivery over DTT, whether free over the air (OTA, FTA) or paid DTT.
-- To the extent possible, we do not include encoders used for satellite-based free broadcast services such as Freeview in Australia and the UK (among other countries), although this
distinction is sometimes difficult.
- Contribution Encoders: Encoders used to compress source content, typically directly from the camera, and primarily in the context of live news and sports. This is the first stage of a workflow.
- Backhaul (Distribution) Encoders: Encoders used to prepare content for B2B transfer via satellite or fiber – either from an acquisition point to a facility or from one facility to another facility.
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