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Global Customer Relationship Management Software Market 2011-2014
Infiniti Research Limited, February 2012, Pages: 32
TechNavio’s analysts forecast the Global Customer Relationship Software market to grow at a CAGR of 13.4 percent over the period 2011–2014. One of the key factors contributing to this market growth is the increased adoption of CRM software in small and medium-sized businesses. The Global CRM Software market has also been witnessing the development of new CRM mobile applications for the growing mobile market. However, complexity involved in tools and workflows of CRM software could pose a challenge to the growth of this market.
TechNavio’s report, the Global Customer Relationship Management Software Market 2011–2014, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report covers the Americas, and the EMEA and APAC regions; it also covers the Global CRM Software market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors dominating this market space include SAP AG, Oracle Corp., Salesforce.com, and Microsoft Corp.
Key questions answered in this report:
What will the market size be in 2014 and at what rate will it grow?
What key trends is this market subject to?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?
TechNavio Announces the Publication of its Report: Global Customer Relationship Management Software Market 2011–2014
TechNavio today published its report Global Customer Relationship Management (CRM) Software Market 2011–2014. The report aids decision makers’ understanding of the present and the future landscape of the market.
Commenting on the report, an analyst from TechNavio’s Enterprise Computing team said, “CRM software supports accelerates the growth of a company and helps in generating contacts. Hence, it is particularly useful for small-sized businesses. CRM software for small and medium-sized businesses is an effective means of increasing revenue, improving customer service and satisfaction, and reducing the cost of acquiring customers. With these significant benefits, an increasing number of SMBs are adopting CRM software.”
According to the report, although some large, traditional CRM vendors have been slow to provide a SaaS option, most of them are moving in the direction of becoming specialized SaaS CRM vendors. Adoption of SaaS is a stronger trend than cloud-based applications, although one will certainly lead to the other. There has then been a visible shift toward SaaS-based implementation, with some vendors offering more features especially hosted solutions.
The report also discusses key challenges in this market including fragmented implementations of CRM systems.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.
01. Executive Summary
03. Market Coverage
04. Market Landscape
05. Vendor Landscape
06. Buying Criteria
07. Market Growth Drivers
08. Drivers and their Impact
09. Market Challenges
10. Market Trends
11. Key Vendor Analysis
11.1 SAP AG
11.2 Oracle Corp.
11.3 Salesforce.com Inc.
11.4 Microsoft Corp.
11.5 Amdocs Ltd.
12. Other Reports in this Series
List of Exhibits:
Exhibit 1: Global Customer Relationship Management Software Market 2010–2014 (US$ billion)
Exhibit 2: Global Customer Relationship Management Software Market by Geographical Segmentation 2010
Exhibit 3: Global Customer Relationship Management Software Market by Vendor Segmentation 2010
- SAP AG
- Oracle Corp.
- Salesforce.com Inc.
- Microsoft Corp.
- Amdocs Ltd.