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Net Neutrality - Technical-Economic Issues and Business Models
Description:
This report explores the technical-economic issues surrounding Net neutrality and its current status in markets around the globe. It also delivers analysis of the traffic management practices and technical measures needed to control costs. And, finally, looks at the new business models we are seeing emerge through an examination of stakeholders' models, along with synthesis of the state of affairs in each country.
Key questions
- What are the core technical-economic issues attached to Net neutrality? How are telecom carriers handling the traffic surge?
- What is the status of Net neutrality in the different countries?
- What possible changes could be made to business models? Can the new solutions solve the issue of network financing?
- How are the different players in the internet ecosystem positioning themselves (wireline telcos, mobile telcos, regulators, content and service providers)?
- What technical measures can and are being taken to manage traffic?
A detailed benchmark of 13 European countries (90 pages) is included as a separate report
Countries examined
- Australia
- Canada
- France
- Germany
- Ireland
- Italy
- Norway
- Portugal
- Spain
- Sweden
- The Netherlands
- The UK
- The United States
Case Studies
- Amazon
- ARCEP
- AT&T
- Comcast
- Eircom
- Google et Verizon
- Imgur blocked by mistake
- Vodafone's dynamic mobile network management
- European regulation
- The NEBA wholesale model in Spain
- NBNCo
- Next GenTel
- O2 UK
- Orange vs Cogent
- Rogers
- Tele 2
- UPC
- Partnership between Virgin Media and Detia
- Vonage vs Madison River
Key questions
- What are the core technical-economic issues attached to Net neutrality? How are telecom carriers handling the traffic surge?
- What is the status of Net neutrality in the different countries?
- What possible changes could be made to business models? Can the new solutions solve the issue of network financing?
- How are the different players in the internet ecosystem positioning themselves (wireline telcos, mobile telcos, regulators, content and service providers)?
- What technical measures can and are being taken to manage traffic?
A detailed benchmark of 13 European countries (90 pages) is included as a separate report
Countries examined
- Australia
- Canada
- France
- Germany
- Ireland
- Italy
- Norway
- Portugal
- Spain
- Sweden
- The Netherlands
- The UK
- The United States
Case Studies
- Amazon
- ARCEP
- AT&T
- Comcast
- Eircom
- Google et Verizon
- Imgur blocked by mistake
- Vodafone's dynamic mobile network management
- European regulation
- The NEBA wholesale model in Spain
- NBNCo
- Next GenTel
- O2 UK
- Orange vs Cogent
- Rogers
- Tele 2
- UPC
- Partnership between Virgin Media and Detia
- Vonage vs Madison River
Contents:
1 Executive Summary
1.1 Technical-economic issues
1.2 Current state of affairs
1.3 Designing new solutions
2 The main technical-economic issues tied to Net neutrality
2.1 Economics of access networks and online services
2.1.1 Swift rise in traffic
2.1.2 Rise in video traffic still generating little added revenue
2.1.3 But growing traffic requires ongoing network investments
2.1.4 The complexity of online video services distribution dissociates service and network economics
2.2 Can video services help cover network costs?
2.2.1 Uncertainties over revenue streams for online video services
2.2.2 TV cost models do not apply to online video
2.3 What role for transit and CDN in the transport market?
2.3.1 Decrease in IP transit market value
2.3.2 Dividing line between service providers and transport network operators being blurred
2.4 Does peering need to change to adapt to changes brought by new video distributors?
2.4.1 Peering under pressure
2.4.2 Are we going to see a change in transit network interconnection schemes?
2.5 Can flat rate access plans finance the traffic surge?
2.5.1 Limitations of the flat rate plan
2.5.2 No linkage between service providers' and access providers' economics
2.6 Do managed distribution network make it possible to reconcile content and network economics?
2.6.1 The two roles played by managed distribution networks
2.6.2 Open Web competing with managed networks
2.7 Is P2P an efficient alternative solution?
3 Status of Net neutrality around the world
3.1 Overall view
3.2 Summary of wireline telcos
3.3 Summary of mobile telcos
3.4 Summary of regulation
3.5 Summary of content and service providers
4 Technical solutions
4.1 Architectures dedicated to QoS
4.1.1 DiffServ
4.1.2 IntServ
4.1.3 MPLS
4.2 Traffic management
4.2.1 Basic identification
4.2.2 DPI solutions
4.2.3 Integration of DPI solutions
4.2.4 The DPI market
4.2.5 Beyond DPI
4.3 Technical measures
5 Introducing new business models
5.1 Traffic-based billing for users
5.2 QoS-based billing
5.3 Packaged solutions
5.4 Charging content and service providers for their traffic
5.5 Premium QoS solutions
5.6 Wholesale packages
5.7 Assessment of operators' initiatives
Tables
Table 1: Synthesis of the Net neutrality debate relating to fixed networks
Table 2: Synthesis of the Net neutrality debate relating to mobile networks
Table 3: Differentiation practices on fixed networks
Table 4: Differentiation practices on mobile networks
Table 5: Status of regulatory debates and policies
Table 6: Content and service providers' positions with respect to Net neutrality
Table 7: Applications of DPI according to deployment level
Table 8: Types of DPI integration in a mobile network
Table 9: Advantages and drawbacks of DPI
Table 10: Restrictions applied by PlusNet
Table 11: Traffic management measures applied by Virgin Media
Table 12: Summary of the feasibility of the traffic-based billing option
Table 13: Summary of the feasibility of the QoS-based option
Table 14: Summary of the feasibility of the packaged offers option
Table 15: Summary of the feasibility of the charging content and service providers for traffic option
Table 16: Summary of the feasibility of the premium QoS option
Table 17: Summary of the feasibility of the wholesale packages option
Table 18: Summary of the feasibility of the non-network wholesale solutions option
Table 19: Advantage of traffic management according to Vodafone
Table 20: Summary of operators' initiatives
Figures
Figure 1: New sources of income for telcos
Figure 2: Growth of Internet traffic by type of service, 2009-2014
Figure 3: Typical video coding levels by type of device
Figure 4: Average time viewers spend per month on a selection of video services
Figure 5: Fixed and mobile network investments around the globe, 2007-2013
Figure 6: The key Net neutrality issues along the video distribution value chain
Figure 7: Comparative contribution of search and video to Internet revenue the United States, in 2009
Figure 8: Evolution of IP transit prices
Figure 9: Percentage of Google traffic that uses direct peering
Figure 10: Comparison of increase traffic costs and increased access revenue
Figure 11: Respective earnings of new video services on managed networks and the open Web
Figure 12: Description of a DSCP header
Figure 13: How DiffServ works
Figure 14: How RSVP works (Resource Reservation Protocol)
Figure 15: The IntServ model
Figure 16: MPLS header
Figure 17: MPLS network architecture
Figure 18: Identification of Kazaa by a text string
Figure 19: Identification of Skype by its digital properties
Figure 20: HTTP vs. P2P
Figure 21: Implementation of DPI in a mobile network
Figure 22: Installing DPI in a 3G (above) and LTE (below) network
Figure 23: Breakdown of the DPI market
Figure 24: Main features of intelligent traffic management
Figure 25: How an end-to-end traffic management system works
Figure 26: Traffic restriction measurements used, depending on the application
Figure 27: AT&T's fibre access plans
Figure 28: AT&T's DSL rate plans
Figure 29: The leaky bucket
Figure 30: New sources of income for telcos
Figure 31: Users' monthly consumption on wireline networks in 2009
Figure 32: Example of a usage monitor
Figure 33: Offer carrying a quality commitment
Figure 34: Virgin Media rate plans
Figure 35: Gaming offer from British ISP Demon
Figure 36: Gaps between headline rates and actual rates
Figure 37: Priority Pass (QoS on catch-up TV)
Figure 38: Eircom's premium broadband offer
Figure 39: Principles of paid peering and IP transit
Figure 40: Downstream traffic, asymmetrical traffic and revenue in 2009 (situation of even termination)
Figure 41: AT&T's CDN deployments
Figure 42: Telefónica's positioning on API
Figure 43: Bell Canada's rate changes
Figure 44: Rogers Communications' sharing plans
Figure 45: Telefónica's rate plans in Chile
1.1 Technical-economic issues
1.2 Current state of affairs
1.3 Designing new solutions
2 The main technical-economic issues tied to Net neutrality
2.1 Economics of access networks and online services
2.1.1 Swift rise in traffic
2.1.2 Rise in video traffic still generating little added revenue
2.1.3 But growing traffic requires ongoing network investments
2.1.4 The complexity of online video services distribution dissociates service and network economics
2.2 Can video services help cover network costs?
2.2.1 Uncertainties over revenue streams for online video services
2.2.2 TV cost models do not apply to online video
2.3 What role for transit and CDN in the transport market?
2.3.1 Decrease in IP transit market value
2.3.2 Dividing line between service providers and transport network operators being blurred
2.4 Does peering need to change to adapt to changes brought by new video distributors?
2.4.1 Peering under pressure
2.4.2 Are we going to see a change in transit network interconnection schemes?
2.5 Can flat rate access plans finance the traffic surge?
2.5.1 Limitations of the flat rate plan
2.5.2 No linkage between service providers' and access providers' economics
2.6 Do managed distribution network make it possible to reconcile content and network economics?
2.6.1 The two roles played by managed distribution networks
2.6.2 Open Web competing with managed networks
2.7 Is P2P an efficient alternative solution?
3 Status of Net neutrality around the world
3.1 Overall view
3.2 Summary of wireline telcos
3.3 Summary of mobile telcos
3.4 Summary of regulation
3.5 Summary of content and service providers
4 Technical solutions
4.1 Architectures dedicated to QoS
4.1.1 DiffServ
4.1.2 IntServ
4.1.3 MPLS
4.2 Traffic management
4.2.1 Basic identification
4.2.2 DPI solutions
4.2.3 Integration of DPI solutions
4.2.4 The DPI market
4.2.5 Beyond DPI
4.3 Technical measures
5 Introducing new business models
5.1 Traffic-based billing for users
5.2 QoS-based billing
5.3 Packaged solutions
5.4 Charging content and service providers for their traffic
5.5 Premium QoS solutions
5.6 Wholesale packages
5.7 Assessment of operators' initiatives
Tables
Table 1: Synthesis of the Net neutrality debate relating to fixed networks
Table 2: Synthesis of the Net neutrality debate relating to mobile networks
Table 3: Differentiation practices on fixed networks
Table 4: Differentiation practices on mobile networks
Table 5: Status of regulatory debates and policies
Table 6: Content and service providers' positions with respect to Net neutrality
Table 7: Applications of DPI according to deployment level
Table 8: Types of DPI integration in a mobile network
Table 9: Advantages and drawbacks of DPI
Table 10: Restrictions applied by PlusNet
Table 11: Traffic management measures applied by Virgin Media
Table 12: Summary of the feasibility of the traffic-based billing option
Table 13: Summary of the feasibility of the QoS-based option
Table 14: Summary of the feasibility of the packaged offers option
Table 15: Summary of the feasibility of the charging content and service providers for traffic option
Table 16: Summary of the feasibility of the premium QoS option
Table 17: Summary of the feasibility of the wholesale packages option
Table 18: Summary of the feasibility of the non-network wholesale solutions option
Table 19: Advantage of traffic management according to Vodafone
Table 20: Summary of operators' initiatives
Figures
Figure 1: New sources of income for telcos
Figure 2: Growth of Internet traffic by type of service, 2009-2014
Figure 3: Typical video coding levels by type of device
Figure 4: Average time viewers spend per month on a selection of video services
Figure 5: Fixed and mobile network investments around the globe, 2007-2013
Figure 6: The key Net neutrality issues along the video distribution value chain
Figure 7: Comparative contribution of search and video to Internet revenue the United States, in 2009
Figure 8: Evolution of IP transit prices
Figure 9: Percentage of Google traffic that uses direct peering
Figure 10: Comparison of increase traffic costs and increased access revenue
Figure 11: Respective earnings of new video services on managed networks and the open Web
Figure 12: Description of a DSCP header
Figure 13: How DiffServ works
Figure 14: How RSVP works (Resource Reservation Protocol)
Figure 15: The IntServ model
Figure 16: MPLS header
Figure 17: MPLS network architecture
Figure 18: Identification of Kazaa by a text string
Figure 19: Identification of Skype by its digital properties
Figure 20: HTTP vs. P2P
Figure 21: Implementation of DPI in a mobile network
Figure 22: Installing DPI in a 3G (above) and LTE (below) network
Figure 23: Breakdown of the DPI market
Figure 24: Main features of intelligent traffic management
Figure 25: How an end-to-end traffic management system works
Figure 26: Traffic restriction measurements used, depending on the application
Figure 27: AT&T's fibre access plans
Figure 28: AT&T's DSL rate plans
Figure 29: The leaky bucket
Figure 30: New sources of income for telcos
Figure 31: Users' monthly consumption on wireline networks in 2009
Figure 32: Example of a usage monitor
Figure 33: Offer carrying a quality commitment
Figure 34: Virgin Media rate plans
Figure 35: Gaming offer from British ISP Demon
Figure 36: Gaps between headline rates and actual rates
Figure 37: Priority Pass (QoS on catch-up TV)
Figure 38: Eircom's premium broadband offer
Figure 39: Principles of paid peering and IP transit
Figure 40: Downstream traffic, asymmetrical traffic and revenue in 2009 (situation of even termination)
Figure 41: AT&T's CDN deployments
Figure 42: Telefónica's positioning on API
Figure 43: Bell Canada's rate changes
Figure 44: Rogers Communications' sharing plans
Figure 45: Telefónica's rate plans in Chile
Author
Vincent BONNEAU, Head of the Internet Business Unit
Vincent Bonneau is IDATE's chief expert on fixed and mobile Internet services and software innovation. He is the head of the Internet Business Unit which tackles issues surrounding the Web and emerging technologies, and especially services, markets, usage and monetisation aspects. Vincent's particular specialty is detecting and analysing innovations.
Before coming to IDATE, Vincent worked in the software and telecom industries. He was the “Internet Software and Technologies” attaché to the French Trade Commission (DREE) in San Francisco, in addition to having gained strategic operational and marketing experience working for Noos, Wanadoo and France Telecom in Paris. Mr. Bonneau is a graduate of the École Polytechnical (1997) and the École Nationale Supérieure des Télécommunications (2002), and holds a Masters Degree in New Technologies Management from the HEC business school (2002).
Vincent Bonneau is IDATE's chief expert on fixed and mobile Internet services and software innovation. He is the head of the Internet Business Unit which tackles issues surrounding the Web and emerging technologies, and especially services, markets, usage and monetisation aspects. Vincent's particular specialty is detecting and analysing innovations.
Before coming to IDATE, Vincent worked in the software and telecom industries. He was the “Internet Software and Technologies” attaché to the French Trade Commission (DREE) in San Francisco, in addition to having gained strategic operational and marketing experience working for Noos, Wanadoo and France Telecom in Paris. Mr. Bonneau is a graduate of the École Polytechnical (1997) and the École Nationale Supérieure des Télécommunications (2002), and holds a Masters Degree in New Technologies Management from the HEC business school (2002).
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