Household Appliances in Germany

Introduction

Household Appliances in Germany industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Germany household appliances market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

-The household appliances market reflects the sale of: refrigeration appliances (including fridges, freezers and fridge freezers); cooking appliances (including cookers, microwaves, ovens, cooker hoods, food processors and toasters); washing appliances (including washing machines, clothes dryers and washer-dryers); room comfort and water heater appliances (which include air conditioning, circulating and ventilation fans, space heaters and water heaters); vacuum cleaners; and dishwashers. The market is valued at retail selling prices. Any currency conversions used in the creation of this profile have been calculated using constant 2010 annual average exchange rates.

-The German household appliances market had total revenues of $16,288.5 million in 2011, representing a compound annual rate of change (CARC) of -3.6% between 2007 and 2011.

-Electricals and electronics retailers account for the largest proportion of sales in the German household appliances market. Sales through this channel generate 41.7% of the market’s total value.

-The performance of the market is forecast to accelerate, with an anticipated CARC of -1.5% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $15,110.6 million by the end of 2016.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household appliances market in Germany

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household appliances market in Germany

Leading company profiles reveal details of key household appliances market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Germany household appliances market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Germany economy

Key Questions Answered

What was the size of the Germany household appliances market by value in 2011?

What will be the size of the Germany household appliances market in 2016?

What factors are affecting the strength of competition in the Germany household appliances market?

How has the market performed over the last five years?

What are the main segments that make up Germany's household appliances market? SHOW LESS READ MORE >

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 6
Market definition 6
Market analysis 6
MARKET DATA 7
Market value 7
MARKET SEGMENTATION 8
Category segmentation 8
MARKET SEGMENTATION 9
Geography segmentation 9
Market distribution 10
MARKET OUTLOOK 11
Market value forecast 11
FIVE FORCES ANALYSIS 12
Summary 12
Buyer power 13
Supplier power 14
New entrants 15
Threat of substitutes 16
Degree of rivalry 17
LEADING COMPANIES 18
Amazon.com, Inc. 18
BSH Bosch und Siemens Hausgerate GmbH 21
Metro AG 24
MACROECONOMIC INDICATORS 27
Country Data 27
APPENDIX 29
Methodology 29
Industry associations 30
Related MarketLine research 30

LIST OF TABLES
Table 1: Germany household appliances market value: $ million, 2007–11(e) 7
Table 2: Germany household appliances market category segmentation : $billion, by value, 2011 (e) 8
Table 3: Germany household appliances market geography segmentation : by value, 2011(e) 9
Table 4: Germany household appliances market distribution: % share, by value, 2011(e) 10
Table 5: Germany household appliances market value forecast: $ million, 2011–16 11
Table 6: Amazon.com, Inc.: key facts 18
Table 7: Amazon.com, Inc.: key financials ($) 19
Table 8: Amazon.com, Inc.: key financial ratios 19
Table 9: BSH Bosch und Siemens Hausgerate GmbH: key facts 21
Table 10: BSH Bosch und Siemens Hausgerate GmbH: key financials ($) 21
Table 11: BSH Bosch und Siemens Hausgerate GmbH: key financials (€) 22
Table 12: BSH Bosch und Siemens Hausgerate GmbH: key financial ratios 22
Table 13: Metro AG: key facts 24
Table 14: Metro AG: key financials ($) 25
Table 15: Metro AG: key financials (€) 25
Table 16: Metro AG: key financial ratios 25
Table 17: Germany size of population (million), 2007–11 27
Table 18: Germany GDP (constant 2000 prices, $ billion), 2007–11 27
Table 19: Germany GDP (current prices, $ billion), 2007–11 27
Table 20: Germany inflation, 2007–11 28
Table 21: Germany consumer price index (absolute), 2007–11 28
Table 22: Germany exchange rate, 2007–11 28

LIST OF FIGURES
Figure 1: Germany household appliances market value: $ million, 2007–11(e) 7
Figure 2: Germany household appliances market category segmentation : % share, by value, 2011 (e) 8
Figure 3: Germany household appliances market geography segmentation : % share, by value, 2011(e) 9
Figure 4: Germany household appliances market distribution: % share, by value, 2011(e) 10
Figure 5: Germany household appliances market value forecast: $ million, 2011–16 11
Figure 6: Forces driving competition in the household appliances market in Germany, 2011 12
Figure 7: Drivers of buyer power in the household appliances market in Germany, 2011 13
Figure 8: Drivers of supplier power in the household appliances market in Germany, 2011 14
Figure 9: Factors influencing the likelihood of new entrants in the household appliances market in Germany, 2011 15
Figure 10: Factors influencing the threat of substitutes in the household appliances market in Germany, 2011 16
Figure 11: Drivers of degree of rivalry in the household appliances market in Germany, 2011 17
Figure 12: Amazon.com, Inc.: revenues & profitability 20
Figure 13: Amazon.com, Inc.: assets & liabilities 20
Figure 14: BSH Bosch und Siemens Hausgerate GmbH: revenues & profitability 22
Figure 15: BSH Bosch und Siemens Hausgerate GmbH: assets & liabilities 23
Figure 16: Metro AG: revenues & profitability 26
Figure 17: Metro AG: assets & liabilities 26