Homewares in China
MarketLine, February 2012, Pages: 25
Introduction
Homewares in China industry profile provides top-line qualitative and quantitative summary information including: market size (value 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the China homewares market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Highlights
-The homewares market includes the following segments: home hardware, lighting, textiles and soft furnishings, and window dressings. Home hardware includes the sale of crockery, cutlery, glassware, home cleaning, home storage, ironing boards, kitchen utensils, rubbish bins and other home hardware like household scales and other mechanical devices. Lighting includes the sale of lamp shades, light/lamp stands, light bulbs, and table and desk lamps. Textiles and soft furnishings include the sale of bathroom textiles, beddings, cushions, futons, hammocks, mattresses, table linen and other textile and soft furnishings like clothing and furniture coverings, door mats, laundry bags, parasols, shoe bags and shopping bags. Window dressings include the sale of blinds, curtain poles, rails, curtains and hooks. The market is valued at retail selling prices with any currency conversions calculated using constant annual average 2010 exchange rates.
-The Chinese homewares market generated total revenues of $30.9 billion in 2011, representing a compound annual growth rate (CAGR) of 12.4% between 2007 and 2011.
-Sales generated through home furniture and homewares retailers are expected to be the most lucrative for the Chinese homewares market in 2011, with total revenues of $14.3 billion, equivalent to 46.1% of the market's overall value.
-The performance of the market is forecast to decelerate, with an anticipated CAGR of 10.3% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $50.4 billion by the end of 2016.
Features
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the homewares market in China
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the homewares market in China
Leading company profiles reveal details of key homewares market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the China homewares market with five year forecasts
Macroeconomic indicators provide insight into general trends within the China economy
Key Questions Answered
What was the size of the China homewares market by value in 2011?
What will be the size of the China homewares market in 2016?
What factors are affecting the strength of competition in the China homewares market?
How has the market performed over the last five years?
What are the main segments that make up China's homewares market?
TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 6
Market definition 6
Market analysis 6
MARKET DATA 7
Market value 7
MARKET SEGMENTATION 8
Category segmentation 8
Geography segmentation 9
Market distribution 10
MARKET OUTLOOK 11
Market value forecast 11
FIVE FORCES ANALYSIS 12
Summary 12
Buyer power 13
Supplier power 14
New entrants 15
Threat of substitutes 16
Degree of rivalry 17
LEADING COMPANIES 18
Beijing Easyhome Investment Holding Group Co., Ltd. 18
IKEA Group 19
Intime Department Store (Group) Company Limited 20
MACROECONOMIC INDICATORS 21
Country Data 21
APPENDIX 23
Methodology 23
Industry associations 24
Related Datamonitor research 24
LIST OF TABLES
Table 1: China homewares market value: $ million, 2007–11(e) 7
Table 2: China homewares market category segmentation, by value, 2011(e) 8
Table 3: China homewares market geography segmentation, by value, 2011(e) 9
Table 4: China homewares market distribution: % share, by value, 2011(e) 10
Table 5: China homewares market value forecast: $ million, 2011–16 11
Table 6: Beijing Easyhome Investment Holding Group Co., Ltd.: key facts 18
Table 7: IKEA Group: key facts 19
Table 8: Intime Department Store (Group) Company Limited: key facts 20
Table 9: China size of population (million), 2007–11 21
Table 10: China GDP (constant 2000 prices, $ billion), 2007–11 21
Table 11: China GDP (current prices, $ billion), 2007–11 21
Table 12: China inflation, 2007–11 22
Table 13: China consumer price index (absolute), 2007–11 22
Table 14: China exchange rate, 2007–11 22
LIST OF FIGURES
Figure 1: China homewares market value: $ million, 2007–11(e) 7
Figure 2: China homewares market category segmentation : % share, by value, 2011(e) 8
Figure 3: China homewares market geography segmentation : % share, by value, 2011(e) 9
Figure 4: China homewares market distribution: % share, by value, 2011(e) 10
Figure 5: China homewares market value forecast: $ million, 2011–16 11
Figure 6: Forces driving competition in the homewares market in China, 2011 12
Figure 7: Drivers of buyer power in the homewares market in China, 2011 13
Figure 8: Drivers of supplier power in the homewares market in China, 2011 14
Figure 9: Factors influencing the likelihood of new entrants in the homewares market in China, 2011 15
Figure 10: Factors influencing the threat of substitutes in the homewares market in China, 2011 16
Figure 11: Drivers of degree of rivalry in the homewares market in China, 2011 17
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