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Toys & Games in Australia

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    Report

  • 33 Pages
  • January 2020
  • Region: Australia
  • MarketLine
  • ID: 2094139
Toys & Games in Australia

Summary

Toys & Games in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles.
  • The Australian toys & games market had total revenues of $1,233.7m in 2018, representing a compound annual growth rate (CAGR) of 2.1% between 2014 and 2018.
  • Online pureplay account for the largest proportion of sales in the Australian toys & games market in 2018, sales through this channel generated $115.5m, equivalent to 9.4% of the market's overall value.
  • While growth in this market has remained moderate, it has been constrained to an extent by the growing prevalence of digital alternatives including games consoles, tablets, and mobile phone apps.

Scope
  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the toys & games market in Australia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games market in Australia
  • Leading company profiles reveal details of key toys & games market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Australia toys & games market with five year forecasts

Reasons to buy
  • What was the size of the Australia toys & games market by value in 2018?
  • What will be the size of the Australia toys & games market in 2023?
  • What factors are affecting the strength of competition in the Australia toys & games market?
  • How has the market performed over the last five years?
  • How large is Australia’s toys & games market in relation to its regional counterparts?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Geography segmentation
1.4. Market rivalry
1.5. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Geography segmentation
4.2. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. How have online retailers affected traditional bricks and mortar toy stores?
8 Company Profiles
8.1. Amazon.com, Inc.
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Author
List of Tables
Table 1: Australia toys & games market value: $ million, 2014-18
Table 2: Australia toys & games market geography segmentation: $ million, 2018
Table 3: Australia toys & games market distribution: % share, by value, 2018
Table 4: Australia toys & games market value forecast: $ million, 2018-23
Table 5: Amazon.com, Inc.: key facts
Table 6: Amazon.com, Inc.: Annual Financial Ratios
Table 7: Amazon.com, Inc.: Key Employees
Table 8: Australia size of population (million), 2014-18
Table 9: Australia gdp (constant 2005 prices, $ billion), 2014-18
Table 10: Australia gdp (current prices, $ billion), 2014-18
Table 11: Australia inflation, 2014-18
Table 12: Australia consumer price index (absolute), 2014-18
Table 13: Australia exchange rate, 2014-18
List of Figures
Figure 1: Australia toys & games market value: $ million, 2014-18
Figure 2: Australia toys & games market geography segmentation: % share, by value, 2018
Figure 3: Australia toys & games market distribution: % share, by value, 2018
Figure 4: Australia toys & games market value forecast: $ million, 2018-23
Figure 5: Forces driving competition in the toys & games market in Australia, 2018
Figure 6: Drivers of buyer power in the toys & games market in Australia, 2018
Figure 7: Drivers of supplier power in the toys & games market in Australia, 2018
Figure 8: Factors influencing the likelihood of new entrants in the toys & games market in Australia, 2018
Figure 9: Factors influencing the threat of substitutes in the toys & games market in Australia, 2018
Figure 10: Drivers of degree of rivalry in the toys & games market in Australia, 2018

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Amazon.com, Inc.