Kenya Autos Report Q2 2012

  • ID: 2100856
  • March 2012
  • Region: Kenya
  • 44 Pages
  • Business Monitor International
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Business Monitor International's Kenya Autos Report provides industry professionals and strategists, corporate analysts, auto associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on Kenya's automotive industry.

Data from the Kenya Motor Industry Association (KMI) show that while the total new vehicle market grew 10% year-on-year (y-o-y) in 2011, the Japanese earthquake and tsunami had the biggest impact on the country's larger dealers. As a result, those that the association groups as smaller dealers saw their market share increase from 6.5% in 2010 to 10%, while their sales rose 69% compared with 6.1% growth for the combined larger dealers. General Motors East Africa (GMEA) offset some of the negative impact of restricted supplies for its Isuzu truck brand, however, through its domestic production, which underlines the advantages to be gained in an increasingly competitive vehicle segment.

According to data from the KMI, growth in the agriculture, manufacturing and trade sectors is driving demand for pick-up trucks, which accounted for 35% of total vehicle sales in the nine-month period. Sales of heavy commercial READ MORE >

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Executive Summary

SWOT Analysis
Kenya Political SWOTs
Kenya Economic SWOTs
Kenya Business Environment SWOTs

Global Overview

Eurozone And EMs Pose Risks To 2012 Growth Outlook; US And Japan On The Rise
Table: Passenger Car Sales (Units), Jan-December 2011
Replacement Growth?

Business Environment Ratings
South Africa Leads New BMI Ratings
Table: Sub-Saharan Africa Autos Risk/Reward Ratings
Regional Overview

BMI Highlights Its Favourite Opportunities In Sub-Saharan Africa

Macroeconomic Forecast Scenario
Table: Kenya - Economic Activity, 2011-2016
Industry Forecast Scenario
Table: Kenya Automotives Historical Data & Forecasts
Competitive Landscape
Company Monitor

JLR Investment Targets Increased Buying Power

Country Snapshot: Kenya Demographic Data

Section 1: Population
Table: Demographic Indicators, 2005-2030
Table: Rural/Urban Breakdown, 2005-2030
Section 2: Education And Healthcare
Table: Education, 2002-2005
Table: Vital Statistics, 2005-2030
Section 3: Labour Market And Spending Power
Table: Consumer Expenditure, 2000-2012 (US$)

BMI Methodology
How We Generate Our Industry Forecasts
Automobile Industry

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