Deodorants in Portugal
MarketLine, January 2013, Pages: 36
Introduction
Deodorants in Portugal industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2007-11, and forecast to 2016). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Portugal deodorants market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Highlights
- The deodorants market consists of retail sale of aerosol anti-perspirant, sticks & solids, roll-on deodorants, body spray, deodorant gel, and deodorant creams. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Volume is measured in terms of units sold. Any currency conversions used in the creation of this report have been calculated using constant 2011 annual average exchange rates.
- The Portuguese deodorants market had total revenues of $101.0 million in 2011, representing a compound annual growth rate (CAGR) of 3.4% between 2007 and 2011.
- Market consumption volumes increased with a CAGR of 2.4% between 2007 and 2011, to reach a total of 20.0 million units in 2011.
- The performance of the market is forecast to decelerate, with an anticipated CAGR of 2.9% for the five-year period 2011 - 2016, which is expected to drive the market to a value of $116.7 million by the end of 2016.
Features
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the deodorants market in Portugal
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the deodorants market in Portugal
Leading company profiles reveal details of key deodorants market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Portugal deodorants market with five year forecasts by both value and volume
Macroeconomic indicators provide insight into general trends within the Portugal economy
Key Questions Answered
What was the size of the Portugal deodorants market by value in 2011?
What will be the size of the Portugal deodorants market in 2016?
What factors are affecting the strength of competition in the Portugal deodorants market?
How has the market performed over the last five years?
Who are the top competitiors in Portugal's deodorants market?
Executive Summary 2
Market value 2
Market value forecast 2
Market volume 2
Market volume forecast 2
Category segmentation 2
Market share 2
Market rivalry 2
Market Overview 7
Market definition 7
Market analysis 7
Market Data 8
Market value 8
Market volume 9
Market Segmentation 10
Category segmentation 10
Market share 12
Market distribution 13
Market Outlook 14
Market value forecast 14
Market volume forecast 15
Five Forces Analysis 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
Leading Companies 22
Colgate-Palmolive Company 22
Henkel AG & Co. KGaA 25
maxingvest ag 28
Unilever 29
Macroeconomic Indicators 32
Country Data 32
Appendix 34
Methodology 34
Industry associations 35
Related MarketLine research 35
LIST OF TABLES
Table 1: Portugal deodorants market value: $ million, 2007–11 8
Table 2: Portugal deodorants market volume: million units, 2007–11 9
Table 3: Portugal deodorants market category segmentation: % share, by value, 2007–2011 10
Table 4: Portugal deodorants market category segmentation: $ million, 2007-2011 10
Table 5: Portugal deodorants market share: % share, by value, 2011 12
Table 6: Portugal deodorants market distribution: % share, by value, 2011 13
Table 7: Portugal deodorants market value forecast: $ million, 2011–16 14
Table 8: Portugal deodorants market volume forecast: million units, 2011–16 15
Table 9: Colgate-Palmolive Company: key facts 22
Table 10: Colgate-Palmolive Company: key financials ($) 23
Table 11: Colgate-Palmolive Company: key financial ratios 23
Table 12: Henkel AG & Co. KGaA: key facts 25
Table 13: Henkel AG & Co. KGaA: key financials ($) 26
Table 14: Henkel AG & Co. KGaA: key financials (€) 26
Table 15: Henkel AG & Co. KGaA: key financial ratios 26
Table 16: maxingvest ag: key facts 28
Table 17: Unilever: key facts 29
Table 18: Unilever: key financials ($) 30
Table 19: Unilever: key financials (€) 30
Table 20: Unilever: key financial ratios 30
Table 21: Portugal size of population (million), 2007–11 32
Table 22: Portugal gdp (constant 2000 prices, $ billion), 2007–11 32
Table 23: Portugal gdp (current prices, $ billion), 2007–11 32
Table 24: Portugal inflation, 2007–11 33
Table 25: Portugal consumer price index (absolute), 2007–11 33
Table 26: Portugal exchange rate, 2007–11 33
LIST OF FIGURES
Figure 1: Portugal deodorants market value: $ million, 2007–11 8
Figure 2: Portugal deodorants market volume: million units, 2007–11 9
Figure 3: Portugal deodorants market category segmentation: $ million, 2007-2011 11
Figure 4: Portugal deodorants market share: % share, by value, 2011 12
Figure 5: Portugal deodorants market distribution: % share, by value, 2011 13
Figure 6: Portugal deodorants market value forecast: $ million, 2011–16 14
Figure 7: Portugal deodorants market volume forecast: million units, 2011–16 15
Figure 8: Forces driving competition in the deodorants market in Portugal, 2011 16
Figure 9: Drivers of buyer power in the deodorants market in Portugal, 2011 17
Figure 10: Drivers of supplier power in the deodorants market in Portugal, 2011 18
Figure 11: Factors influencing the likelihood of new entrants in the deodorants market in Portugal, 2011 19
Figure 12: Factors influencing the threat of substitutes in the deodorants market in Portugal, 2011 20
Figure 13: Drivers of degree of rivalry in the deodorants market in Portugal, 2011 21
Figure 14: Colgate-Palmolive Company: revenues & profitability 24
Figure 15: Colgate-Palmolive Company: assets & liabilities 24
Figure 16: Henkel AG & Co. KGaA: revenues & profitability 27
Figure 17: Henkel AG & Co. KGaA: assets & liabilities 27
Figure 18: Unilever: revenues & profitability 31
Figure 19: Unilever: assets & liabilities 31
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