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Hot Drinks in Italy

MarketLine, March 2012, Pages: 37

Introduction

Hot Drinks in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2006-10, and forecast to 2015). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Italy hot drinks market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

-The hot drinks market consists of the retail sales of coffee, tea and other hot drinks. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2010 annual average exchange rates.

-The Italian hot drinks market generated total revenues of $2.7 billion in 2010, representing a compound annual growth rate (CAGR) of 5.3% for the period spanning 2006-2010.

-Coffee sales proved the most lucrative for the Italian hot drinks market in 2010, generating total revenues of $1.8 billion, equivalent to 68.1% of the market's overall value.

-The performance of the market is forecast to decelerate, with an anticipated CAGR of 5% for the five-year period 2010-2015, which is expected to lead the market to a value of $3.4 billion by the end of 2015.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the hot drinks market in Italy

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the hot drinks market in Italy

Leading company profiles reveal details of key hot drinks market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Italy hot drinks market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Italy economy

Key Questions Answered

What was the size of the Italy hot drinks market by value in 2010?

What will be the size of the Italy hot drinks market in 2015?

What factors are affecting the strength of competition in the Italy hot drinks market?

How has the market performed over the last five years?

Who are the top competitiors in Italy's hot drinks market?

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 6
Market definition 6
Market analysis 6
MARKET DATA 7
Market value 7
Market volume 8
MARKET SEGMENTATION 9
Category segmentation 9
Geography segmentation 11
Market share 12
Market distribution 13
MARKET OUTLOOK 14
Market value forecast 14
Market volume forecast 15
FIVE FORCES ANALYSIS 16
Summary 16
Buyer power 17
Supplier power 18
New entrants 19
Threat of substitutes 20
Degree of rivalry 21
LEADING COMPANIES 22
Luigi Lavazza S.p.A. 22
Nestlé S.A. 24
Kraft Foods, Inc. 28
MACROECONOMIC INDICATORS 32
Country Data 32
APPENDIX 34
Methodology 34
Industry associations 35
Related MarketLine research 35

LIST OF TABLES
Table 1: Italy hot drinks market value: $ million, 2006–10 7
Table 2: Italy hot drinks market volume: million kg, 2006–10 8
Table 3: Italy hot drinks market category segmentation : % share, by value, 2006 - 2010 9
Table 4: Italy hot drinks market category segmentation : $million, by value, 2006 - 2010 9
Table 5: Italy hot drinks market geography segmentation : % share, by value, 2010 11
Table 6: Italy hot drinks market share: % share, by volume, 2010 12
Table 7: Italy hot drinks market distribution: % share, by volume, 2010 13
Table 8: Italy hot drinks market value forecast: $ million, 2010–15 14
Table 9: Italy hot drinks market volume forecast: million kg, 2010–15 15
Table 10: Luigi Lavazza S.p.A.: key facts 22
Table 11: Nestlé S.A.: key facts 24
Table 12: Nestlé S.A.: key financials ($) 26
Table 13: Nestlé S.A.: key financials (CHF) 26
Table 14: Nestlé S.A.: key financial ratios 26
Table 15: Kraft Foods, Inc.: key facts 28
Table 16: Kraft Foods, Inc.: key financials ($) 30
Table 17: Kraft Foods, Inc.: key financial ratios 30
Table 18: Italy size of population (million), 2006–10 32
Table 19: Italy GDP (constant 2000 prices, $ billion), 2006–10 32
Table 20: Italy GDP (current prices, $ billion), 2006–10 32
Table 21: Italy inflation, 2006–10 33
Table 22: Italy consumer price index (absolute), 2006–10 33
Table 23: Italy exchange rate, 2006–10 33

LIST OF FIGURES
Figure 1: Italy hot drinks market value: $ million, 2006–10 7
Figure 2: Italy hot drinks market volume: million kg, 2006–10 8
Figure 3: Italy hot drinks market category segmentation : $million, by value, 2006 - 2010 10
Figure 4: Italy hot drinks market geography segmentation : % share, by value, 2010 11
Figure 5: Italy hot drinks market share: % share, by volume, 2010 12
Figure 6: Italy hot drinks market distribution: % share, by volume, 2010 13
Figure 7: Italy hot drinks market value forecast: $ million, 2010–15 14
Figure 8: Italy hot drinks market volume forecast: million kg, 2010–15 15
Figure 9: Forces driving competition in the hot drinks market in Italy, 2010 16
Figure 10: Drivers of buyer power in the hot drinks market in Italy, 2010 17
Figure 11: Drivers of supplier power in the hot drinks market in Italy, 2010 18
Figure 12: Factors influencing the likelihood of new entrants in the hot drinks market in Italy, 2010 19
Figure 13: Factors influencing the threat of substitutes in the hot drinks market in Italy, 2010 20
Figure 14: Drivers of degree of rivalry in the hot drinks market in Italy, 2010 21
Figure 15: Nestlé S.A.: revenues & profitability 27
Figure 16: Nestlé S.A.: assets & liabilities 27
Figure 17: Kraft Foods, Inc.: revenues & profitability 30
Figure 18: Kraft Foods, Inc.: assets & liabilities 31

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