NeoMedia Technologies, Inc. (NEOM) - Financial and Strategic SWOT Analysis Review

GlobalData, March 2012, Pages: 27

NeoMedia Technologies, Inc. (NEOM) - Financial and Strategic SWOT Analysis Review

Summary

NeoMedia Technologies, Inc. (NeoMedia) is one of the leading 2D mobile barcode technology providers in the world. The company provides barcode management and infrastructure technology solutions, barcode reader solutions and IP licensing, and mobile couponing and ticketing products and services to handset manufacturers, platform providers, brands and agencies. NeoMedia’s technology modernizes and transforms mobile phone cameras into barcode scanners. Its major applications are consumer oriented advertising, mobile ticketing and couponing, and business-to-business commercial track and trace solutions. The company’s product portfolio includes mobile barcode management and infrastructure solutions, barcode reader solutions, mobile couponing, mobile ticketing and POS integration, and IP licensing. The company offers hardware products, which help users read, interpret, and transmit barcodes and barcode information.
The company focuses on the development of its core technology for leading mobile phone companies. In the process, the company recently launched its updated NeoReader barcode-scanning software applications for Apple iOS, Android, BlackBerry, Symbian and Windows Phone 7 users. The company is headquartered in Boulder, Colorado, the US.

This comprehensive SWOT profile of NeoMedia Technologies, Inc. provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – Analyst’s summarization of the company’s business strategy.
- SWOT Analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list and contact details of key locations and subsidiaries of the company.
- Detailed financial ratios for the past five years – The latest financial ratios derived from the annual financial statements published by the company with 5 years history.
- Interim ratios for the last five interim periods – The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.

Note: Some sections may be missing if data is unavailable for the company

Key benefits of buying this profile include:

You get detailed information about the company and its operations to identify potential customers and suppliers.
- The profile analyzes the company’s business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors’ business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.
- The company’s core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.
- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies’ strategic, financial and operational performance.
- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.
- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

List of Tables
List of Figures
Section 1 - About the Company
NeoMedia Technologies, Inc. - Key Facts
NeoMedia Technologies, Inc. - Key Employees
NeoMedia Technologies, Inc. - Key Employee Biographies
NeoMedia Technologies, Inc. - Major Products and Services
NeoMedia Technologies, Inc. - History
NeoMedia Technologies, Inc. - Company Statement
NeoMedia Technologies, Inc. - Locations And Subsidiaries
Head Office
Other Locations & Subsidiaries
Section 2 – Company Analysis
NeoMedia Technologies, Inc. - Business Description
NeoMedia Technologies, Inc. - SWOT Analysis
SWOT Analysis - Overview
NeoMedia Technologies, Inc. - Strengths
Strength - Robust Research & Development Capabilities
Strength - Comprehensive Product and Service Portfolio
Strength - Strategic Partnerships
NeoMedia Technologies, Inc. - Weaknesses
Weakness - History of Losses
Weakness - Excessive Dependence on the US
NeoMedia Technologies, Inc. - Opportunities
Opportunity - Growing Mobile Barcode Market
Opportunity - Increasing Demand for Smartphones
NeoMedia Technologies, Inc. - Threats
Threat - Rapid Technological Changes
Threat - Huge Competitive Pressure
Threat - Fragility of Network and Collocation Services
NeoMedia Technologies, Inc. - Key Competitors
Section 3 – Company Financial Ratios
Financial Ratios - Capital Market Ratios
Financial Ratios - Annual Ratios
Performance Chart
Financial Performance
Financial Ratios - Interim Ratios
Financial Ratios - Ratio Charts
Section 4 – Appendix
Methodology
Ratio Definitions
About GlobalData
Contact Us
Disclaimer

List of Tables
NeoMedia Technologies, Inc., Key Facts
NeoMedia Technologies, Inc., Key Employees
NeoMedia Technologies, Inc., Key Employee Biographies
NeoMedia Technologies, Inc., Major Products and Services
NeoMedia Technologies, Inc., History
NeoMedia Technologies, Inc., Subsidiaries
NeoMedia Technologies, Inc., Key Competitors
NeoMedia Technologies, Inc., Ratios based on current share price
NeoMedia Technologies, Inc., Annual Ratios
NeoMedia Technologies, Inc., Interim Ratios
Currency Codes
Capital Market Ratios
Equity Ratios
Profitability Ratios
Cost Ratios
Liquidity Ratios
Leverage Ratios
Efficiency Ratios

List of Figures
NeoMedia Technologies, Inc., Performance Chart (2006 - 2010)
NeoMedia Technologies, Inc., Ratio Charts

Customers who bought this item also bought

• eLEARNING - Global Strategic Business Report
• Charter Schools - Global Outlook
• Aerospace and Defense Industry - Global Strategic Business Report
• Sports and Fitness Nutrition - Global Strategic Business Report
• Commercial And Military Flight Simulation - Global Strategic Business Report
• Education Services - Global Strategic Business Report
• North America – Smart Weapons Markets and Technologies Outlook – 2013-2020
• Private Tutoring - Global Strategic Business Report
• Distance Learning - Global Outlook
• Defense Robotics - Global Strategic Business Report