• SELECT SITE CURRENCY
Select a currency for use throughout the site
Parapharmaceutical Products in Italy - SWOT analysis
Databank Cerved Group, September 2011, Pages: 13
This report provides a SWOT analysis on the parapharmaceutical products Italian market: strategic map of operators by market, product, typology, nationality, strategies observed by the main players in terms of advertising, distribution channel, communication, winning strategies and their drivers, opportunities and threats on the short / long term.
Scope: medical devices for surgical and post-surgical use and for medication.
The market analysis is based on three business areas, each segmented according to specific use:
traditional, advanced and specialised medications;
2. Medical Devices and Auxiliaries:
3. Dermatological Skin Products:
corn products and corn plasters.
In order to draw up the Competitors report, the Databank method foresees the screening of the main realities of the sectors and various one-to-one interviews with the selected players. All this is then completed via:
- the gathering of information questionnaires that are filled out by the main companies on an annual basis;
- the checking of the gathered information by a sector expert, using a verification system that guarantees maximum reliability and consistency;
- the processing of information belonging to the Cerved Group about Italian economic realities.
LIST OF COMPANIES ANALYSED 3
1. INTRODUCTION TO METHODOLOGY 4
2. SECTOR DESCRIPTION 5
2.1. Scope 5
2.2. Segments 5
3. STRATEGIES OBSERVED 7
3.1. Strategic map of operators 7
3.2. Winning strategies 9
4. OPPORTUNITIES AND THREATS 10
CONNECTED PRODUCTS AND SERVICES 11
List of Tables and Graphs:
PARAPHARMACEUTICAL PRODUCTS: KEY BUSINESS LINES AND PRODUCT FAMILIES
MAP OF STRATEGIC GROUPS, 2011
PARAPHARMACEUTICAL PRODUCTS: OPPORTUNITIES AND SHORT TO LONG-TERM IMPACT, 2011
PARAPHARMACEUTICAL PRODUCTS: THREATS AND SHORT TO LONG-TERM IMPACT, 2011
A.C.R.A.F. - AZIENDE CHIMICHE RIUNITE ANGELINI FRANCESCO
B. BRAUN MILANO
BECTON DICKINSON ITALIA
C.I.M. CARDIFICIO ITALIANO
CHEFARO PHARMA ITALIA
DITTA LUIGI SALVADORI
DKS - LOVERSAN INDUSTRIA BIOMEDICA
FARMAC - ZABBAN
FARMACEUTICI DOTT. CICCARELLI
INTERNATIONAL MEDICAL SERVICE I.M.S.
ISTITUTO PROFILATTICO FARMACEUTICO CANDIOLI
ITALIANA LABORATORI BOUTY
JOHNSON & JOHNSON
L. MANETTI - H. ROBERTS & C.
LABORATORIO FARMACEUTICO S.I.T.
LOHMANN & RAUSCHER
MOLNLYCKE HEALTH CARE
SANITAS LABORATORIO CHIMICO FARMACEUTICO
SMITH & NEPHEW
SMITHS MEDICAL ITALIA
SSL HEALTHCARE ITALIA
SYSTAGENIX WOUND MANAGEMENT ITALY