Indian Personal Care 2012
Gyan Research and Analytics Pvt. Ltd, May 2012, Pages: 49
The Indian economy, Asia's third-largest, has been growing briskly at above 8 percent for last couple of years. Indian cities dominate a new catalog of the world's fastest-growing 100 cities in terms of urbanization, with three cities in the top 10. In the context of the global scenario, despite the worldwide economic slump, the personal care market in India is one of the fastest-growing with a growth rate of 13 percent per annum and valued at USD 8.6 billion in 2010; personal care product market at USD 5.7 billion and wellness service market valued USD 2.9 billion in 2010. The sector is expected to reach USD 20.23 billion by 2017.
The personal care industry is directly aligned with the population base. With the median age at 25 years, India is among the world’s youngest nations, as compared to 43 years in Japan and 36 years in the US. In addition, the country’s population base of 1.2 billion people is estimated to rise to 1.5 billion people by the end of 2030. Urbanization will also increase by 45 percent in the next 30 years. India’s 1.2 billion people can be roughly divided into 250 million households. In recent times, the Indian consumers are looking for newer shopping experiences and products. Consumer concentration has shifted from traditional offerings to new generational ones, for instance demand for soap cakes to liquid soaps, shaving creams to foams and gels.
It is quite evident that the cosmetics and toiletries industry in the developed markets is close to saturation and growth has slowed down. Meanwhile, countries such as India, with its growing economy, offer a lucrative market for large multinationals. As per a recent study by the Confederation of Indian Industries (CII), the Indian color cosmetics and skin care markets have been increasing for the last two years and have recorded a growth rate of 20 percent in 2010. So this market already experiences the entry of several brands, including MAC Cosmetics, Channel, Givenchy, Versace, Red Earth, The Body Shop, Christian Breton, ArtDeco and MAX Factor during this period. Several of the foreign players are expanding; for instance, Baccarose is expanding its Parcos brand cosmetics stores, as are the MKP and Cosmos brands.
The objective of the report is to state that it is just the right time for global cosmetics and skin care companies along with the Indian companies to participate in the growth story. Some researchers anticipate 25 percent growth rate in the Indian personal care industry in the next few years.
According to the Emerging Market Forum, the per capita income of India is expected to increase by about 18 times by 2039, while disposable income for households is estimated to grow three times by 2025. Globalization, rise in incomes, greater awareness about self needs and a change in consumption patterns of households are the accelerating factors behind this rapid growth. However, even with double-digit growth rates, penetration of cosmetics and toiletries products is very low. Current per capita expenditure on cosmetics is about USD 1, compared to USD 36.65 in other Asian countries. This low market penetration for cosmetics and personal care products offers an opportunity to service 1.2 billion people of the country. There is a huge scope international and national Spa chain as Southern India has the most of the spas of the country.
The second big opportunity is that some major European cosmetic retailers are looking for distributors and third-party manufacturers to set up joint ventures in the country. In fact after China, India is being seen as a strong manufacturing hub and a good source for natural ingredients. The country’s personal care sector is characterized by high volumes and low prices of cosmetic products. The ultimate winners would be those that ensure better value offerings to meet the needs of the Indian consumer. This report will facilitate the international and national players of personal care product sector. Additionally, investor, retailer of beauty products, fitness chains, fitness equipment maker, beauty appliances manufacturer, beauty product ingredient producer and banks or financial institution which are ready to give financial assistance will also be benefited. India’s B and C class towns are yet to see such focused approach from vendors and these towns has mass-market product users. This is a segment that presents a big opportunity for brands both national and international.
SCOPE OF THE REPORT
-Coveres the entire Indian Personal care Product and services industry with their market size and share
-Provides full assistance to the way of investment, expansion and entrance in the Indian personal care market
KEY FEATURES DISCUSSED
-Global and Indian market Forecast
-Growth drivers and trends of the industry
-Emerging fields and their growth trends
-Per Capita Consumption of various Personal Care Products
-Consumption Pattern and Penetration Level
-Comparative Cost structure
-Key Investments and M&A activities in respective segments
-Initiative and Rules and Regulations of Govt. of India to enhance flavor of Personal care
WHY ONE SHOULD BUY
-Comprehensive outlook of the industry
-Detailed analysis of all the segments and their opportunities has been discussed
-Better understanding of the market vis-à-vis market prospects
-Better positioning of products and service
BENEFICIARIES OF THE REPORT
-International and National players of personal care product sector
-Investors
-Retailers of beauty products
-Fitness , Spa, Salons and Parlors chains
-Fitness equipment makers
-Commercial and Investment banks
-Beauty appliances manufacturers
-Individuals who track the industry progress
-Beauty product ingredient producers
1. Executive Summary
2. Overview
2.1 Global Perspective
2.2 Indian Overview
3. Industry Overview
3.1 Current Scenario
3.2. Market size and Trends
3.3 Growth Drivers
3.4. Critical Success Factors
4. Market Segmentation
4.1 Personal care Products
4.1.1 Beauty Products
4.1.2 Health and Hygiene Products
4.1.3 Feminine Hygiene
4.1.4 Personal care Appliances
4.1.5 Men’s Toiletries/Grooming Products
4.2 Personal care Services
4.2.1 Spa Industry
4.2.2 The Fitness Industry
4.2.3 Ayurvedic and Alternative Medicine Industry
5. Market Dynamics
5.1 Demand and Supply Analysis
6. Industry Forecast
7. SWOT Analysis
8. Policy, Rules and Regulations
8.1 FDI policies
8.2 Excise Duty
8.3 Service Tax
8.4 VAT
8.5 Import Duty
8.6 Others
9. Investment
10. Issues and Challenges
11. Key Players
12. Outlook
List of Charts
Chart 1: Global Personal care Industry 2010
Chart 2: Outlook of Global Personal care Industry
Chart 3: Global Percapita Spending on Personal care in 2010
Chart 4: Industry Life Cycle
Chart 5: Market Share of Oral Care in 2010
Chart 6: Household Sizes in 2010
Chart 7: Aggregate Middle class Disposable Income at 5 year intervals
Chart 8: Market Share of Beauty Products - 2010
Chart 9: Per Capita Consumption of Hygiene Products -2010
Chart 10: Comparative Consumption of Personal care Products (Rural-Urban) - 2010
Chart 11: Segment wise Revenues of Top Five Players - FY2011
Chart 12: Country wise Consumption of Grooming Products - 2011
Chart 13: Indian Fitness Industry (2009-2011)
Chart 14: Market Share of AYUSH - 2010
Chart 15: Alternative Medicine Market - 2010
Chart 16: Segment wise Average Household Consumption
Chart 17: Outlook Indian Personal Care Industry
Chart 18: Outlook of Employment Generation by Wellness services
Chart 19: Outlook of Indian Fitness Industry
Chart 20: Segmental Revenues of HUL - 2011
List of Tables
Table 1: Country-wise Personal care Market Size 2010
Table 2: Revenues of Key Personal care Appliances Players (in USD millions)
Table 3: Average cost structure of Indian Spa industry in 2010
Table 4: Top Players in Personal care Service (as on June 2011)
Table 5: Approximate Cost Structure of the Indian Spa Industry
Table 6: Global Cost Structure of Spa Industry
Table 7: Cost Comparison of Product Segment
Table 8: Mergers & Acquisitions
Table 9: Financials of Talwalkar’s Ltd.
Table 10: Financials of Zydus Wellness Ltd
Table 11: HUL Personal care Products
Table 12: Financials of HUL
Table 13: P&G Personal Care Products
Table 14: Emami Personal care Product
- MAC Cosmetics
- Channel
- Givenchy
- Versace
- Red Earth
- The Body Shop
- Christian Breton
- ArtDeco
- MAX Factor
- Baccarose
- Parcos
- MKP
- Cosmos
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