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ChildWise Briefing Note - Life Compared With a Year Ago - Product Image

ChildWise Briefing Note - Life Compared With a Year Ago

  • Published: March 2012
  • Region: United Kingdom
  • 20 Pages
  • ChildWise

The latest Briefing Note from ChildWise is Life Compared With a Year Ago - a 20 page report focusing on UK children’s views of their life in 2011-12, compared with how it was a year ago, looking at the response across the age range and for different demographic groups.

Life Compared With a Year Ago is based on data from the CHILDWISE Monitor Report 2011-12, a comprehensive annual survey of children's media use, brand attitudes and purchasing habits, with c. 2700 5-16 year olds across the UK.

Topics Covered Include:

- 1 How do childrens lives compare with a year ago?

- 2 Why has life changed?

- 3 What makes life better?

- 4 What makes life worse?

The report draws on quantitative data from our annual CHILD WISE Monitor Survey 2011-2012:

CHILDWISE Monitor Survey 2011-2012 - Quantitative research

- 2770 children and young people aged 5-16 years

- Research carried out via over 100 schools across the United Kingdom

- Interviews carried out online for the majority from age 7 upwards

- Face to face interviews for those age 5-6 years

- Fieldwork took place during Autumn 2011

1 How do childrens lives compare with a year ago?

2 Why has life changed?

3 What makes life better?

4 What makes life worse?

APPENDIX - Data from Monitor 2011-12

Note: Product cover images may vary from those shown

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