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Paints and coating products for the building industry in Italy - SWOT analysis Product Image

Paints and coating products for the building industry in Italy - SWOT analysis

  • ID: 2139536
  • March 2014
  • Region: Italy
  • 18 pages
  • Databank Cerved Group

FEATURED COMPANIES

  • Adicolor S.R.L.
  • Colorificio Arco S.P.A.
  • Di Donato S.P.A.
  • Italcrom S.R.L.
  • Metalcrom S.R.L.
  • Sestriere Vernici S.R.L.
  • MORE

This report provides a SWOT analysis on the Paint and coating products for the building industry Italian market: strategic map of operators by market, product, typology, nationality, strategies observed by the main players in terms of advertising, distribution channel, communication, winning strategies and their drivers, opportunities and threats on the short / long term.

SEGMENTS

The sector can be segmented based on:
Type of end customer:
- Building professionals, includes coating companies, which are supplied either directly by the manufacturer or through specialist retail outlets; the long channel offers a full range of products dedicated to the building industry, and above all a high level of service to the end user.
- Home improvements : end customers are largely small-scale painters and decorators and private DIY enthusiasts, who get their supplies from traditional points of sale such as paint shops, hardware stores and similar outlets. This area includes large scale retail (DIY centres and non-specialist supermarkets), a channel with its own specific characteristics.

- Type of application:
- Products for exterior use - on facades (with the related READ MORE >

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Adicolor S.R.L.
  • Colorificio Arco S.P.A.
  • Di Donato S.P.A.
  • Italcrom S.R.L.
  • Metalcrom S.R.L.
  • Sestriere Vernici S.R.L.
  • MORE

List Of Companies Analysed 3
1. Introduction To Methodology 4
2. Sector Description 5
2.1. Scope 5
2.2. Segments 5
3. Strategies Observed 6
3.1. Strategic Map Of Operators 6
3.2. Winning Strategies 13
4. Opportunities And Threats 15
Connected Products And Services 16
Contact 17
Copyright 18

List Of Tables And Graphs:
Map Of Strategic Groups: Building Professional, 2014
Map Of Strategic Groups: Home Improvements, 2014

Note: Product cover images may vary from those shown

- Adicolor S.R.L.
- Akzo Nobel Coatings S.P.A.
- Ard F.Lli Raccanello S.P.A.
- Basf Construction Chemicals Italia S.P.A.
- Boero Bartolomeo S.P.A.
- Bsc Coatings S.R.L.
- C.I.P.I.R. S.R.L.
- C.P. Italia S.P.A.
- Candis S.R.L.
- Cebos Color S.R.L.
- Co.Ver.Lac. S.R.L.
- Colorificio A. & B.Casati S.P.A.
- Colorificio Adriatico S.R.L.
- Colorificio Arco S.P.A.
- Colorificio Arreghini Portogruaro S.P.A.
- Colorificio Atria S.R.L.
- Colorificio Brandini S.R.L.
- Colorificio I.Co.Ri.P. S.P.A.
- Colorificio Migliavacca S.R.L.
- Colorificio Mp S.R.L.
- Colorificio Paulin S.P.A.
- Colorificio San Marco S.P.A.
- Colorificio Tirreno S.P.A.
- Conteplast Colorificio S.R.L.
- Cori S.R.L.
- Covema Vernici S.P.A.
- Damaskolor S.R.L.
- Daw Italia Gmbh Co Kg
- Di Donato S.P.A.
- Farbe S.P.A.
- Fassa S.P.A.
- Fornaci Calce Grigolin S.P.A.
- Franchi & Kim Industrie Vernici S.P.A.
- Gestioni Finanziarie S.R.L.
- Giolli S.R.L.
- Giovanni E Pietro Fratelli Tassani S.P.A.
- Giuseppe Di Maria S.P.A.
- Harpo S.P.A.
- I.V.A.S. S.P.A.
- Impa S.P.A.
- Industria Colori Freddi S. Giorgio S.R.L.
- Industria Toscana Vernici S.P.A.
- Italcrom S.R.L.
- J Colors S.P.A.
- Keimfarben Colori Minerali S.R.L.
- Kelly Color S.R.L.
- Kerakoll S.P.A.
- Lechler S.P.A.
- Linvea S.R.L.
- Loggia Industria Vernici S.R.L.
- Mapei S.P.A.
- Marroncolor S.R.L.
- Materis Paints Italia S.P.A.
- Metalcrom S.R.L.
- Novacolor S.R.L.
- Nuova Coprik S.R.L.
- Oikos S.R.L.
- P.I.C. Prodotti Industria Chimica S.R.L.
- Plasveroi International S.R.L.
- Ppg Univer S.P.A.
- Rival Rivestimenti S.P.A.
- Romacolor S.R.L.
- Saif S.R.L.
- Saint-Gobain Ppc Italia S.P.A.
- Sestriere Vernici S.R.L.
- Sir Color S.R.L.
- Solvea Solventi Vernici Ed Affini S.R.L.
- Spiver S.R.L.
- To.Ver. Italia S.R.L.
- U.C.I.C. S.R.L.
- Valpaint S.P.A.
- Valt Plastic S.R.L.
- Vitalvernici S.R.L.
- Waler S.R.L.

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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