NBJ 2012 Sports Nutrition & Weight-Loss Report
Nutrition Business Journal, May 2012
The Sports Nutrition & Weight-Loss market has seen its largest growth since 2006, expanding over 11% in 2011. This category has sky-rocketed into a $25.8 billion industry, with growth in certain channels in the double digits, regardless of the controversial DMAA scandals plaguing the market.
Nutrition Business Journal has compiled all pertinent data on the sports nutrition & weight-loss industry, including company profiles, sales, numbers, and upcoming trends. This report includes sales data, market share growth, issues and concerns, and historical data on the sports nutrition & weight-loss industry.
This year's Sports Nutrition & Weight-Loss Report includes:
- In-depth analysis of the major product categories shaping this often controversial market, including weight-loss meal replacement supplements, meal replacement supplements, sports-nutrition supplements, nutrition bars & gels, and sports & energy drinks & shots
- Analysis of performance of these product categories in both retail and direct-to-consumer channels
- Discussion of the key trends affecting each of these markets and the industry as a whole
- 11 years of historical market performance data, including market size, growth, and market share plus forecasts through 2017
- Analysis of the SNWL value chain as it pertains to raw material & ingredient suppliers
- And much more...
1 EXECUTIVE SUMMARY
2 ACKNOWLEDGEMENTS
RESEARCH METHODOLOGY
Disclaimer
Copyright
DEFINITIONS
SNWL Categories
Product Categories
Sales Channels
3 US NUTRITION & SUPPLEMENT INDUSTRY
US SPORTS NUTRITION & WEIGHT LOSS MARKET
Product Categories
Channel Sales
GROWTH & FORECAST
RECENT MERGERS & ACQUISITIONS
Designer Protein Acquires Designer Whey Brand from NEXT Protein
Provexis Buys SiS, Sports Nutrition Stays Hot
GNC Goes Public (Again)
BSN Opens New Doors to Consumer Whey Market for Glanbia
Private Equity Deals Aplenty
GSK Moves into Sports Nutrition with Acquisition of Maxinutrition
ConAgra Acquires Elan
HISTORY OF SNWL
1920s
1930s
1940s
1950s
1960s
1970s
1980s
1990s
2000s
2010s
4 PRODUCT SALES
Top Companies
Sports Drinks
Energy Drinks
Energy Shots
CHANNEL SALES
GROWTH & FORECAST
TRENDS
Energy Beverages Dominated by Big Players Peddling Caffeine and Calories
Top Trends in Energy and Protein Beverages
Slower Growth Foreseen for Energy Drinks Category
Shot Products Offer a Burst of Growth and Innovation for Maturing Energy Drink Sector
Latin America: The World's Next Functional Beverage Hotspot?
Ingredients Backed with Good Science Help Formulators Hit the Energy Bull's Eye
5 PRODUCT SALES
Top Companies
Sports Powders & Formulas
Sports Pills
Sports Nutrition Hardcore Drinks
CHANNEL SALES
GROWTH & FORECAST
TRENDS
Is DMAA Forcing FDA’s Hand on NDIs?
New Protein Study Could Shake Up Sports Nutrition Market
Pills Hold Their Own in Sports Supplement Space Packed with Powders
What To Do About DMAA?
Is DMAA Successor Dendrobium Legit?
Sports Nutrition Goes Back to Basics
Sports Nutrition Trends Toward Lifestyle Solutions
Six Ways to Have a Stand-Out Sports Nutrition Product
Health Clubs and Gyms Driving Sports Supplement Sales
Health Clubs Evolving into Wellness Centers
Physique and Endurance Athletes Create Distinct Market Opportunities
Elite Athletes Eschew Dietary Supplements Over Fears of Contamination
6 PRODUCT SALES
Top Companies
CHANNEL SALES
GROWTH & FORECAST
TRENDS
Weight Loss Captures Male Market, Promise of Women’s Sports Nutrition Unfulfilled
Weight-Loss Functional Products Focus on Promoting Fullness
What Does FTC’s Final Order in Its Nestle BOOST Health Claims Case Mean for Industry?
7 PRODUCT SALES
Top Companies
Top Brands
CHANNEL SALES
GROWTH & FORECAST
TRENDS
Nestlé’s Iron Girl Energy Bar Highlights ‘Quiet’ Labeling for Women’s Sports Nutrition
Nutrition Bar Market to Reach $3 Billion Mark by 2013
Way Beyond Bars & Shakes
Future of Nutrition Bars Shaped by Lifestyle Brands and Functional Ingredients
Growth of Gels and Chews Underscores Importance of Innovation in Bar Category
8 PRODUCT SALES
Top Companies
CHANNEL SALES
GROWTH & FORECAST
TRENDS
Tried-and-True Ingredients the Key to the 2012 Weight Loss Category
The Hydroxycut Saga
New Weight-Loss Ingredients Offer Hope
Is Weight Loss Too Big to Fail?
Satiety Stands Out in Weight-Loss Sector
FTC Takes Action against Internet Marketers of Acai Weight-Loss Supplements
9 NATURAL & SPECIALTY RETAIL
MASS MARKET
MAIL ORDER/DRTV/DR RADIO
MULTI-LEVEL MARKETING
PRACTITIONER
INTERNET
TRENDS
Muscle Milk Goes Mass, Bringing Sports Nutrition into Mainstream Markets
FTC Regulations Change the Marketing Landscape for Nutrition Direct Sellers
MyProteincouk Poised to Tackle Germany's Online Sports Supplement Market
NBTY Prioritizes Web Sales
10 SNWL VALUE CHAIN
RAW MATERIAL TRENDS
Supply Pricing Moves Uniformly Higher, Still Higher Prices to Come
Sports Nutrition Drives Sales of Whey Proteins
Beta-alanine Emerges as Safe, Effective Performance-Enhancing Agent
FDA Cracks Down on Sildenafil Analogues
11 CHARLES CHANG: THE WORLD BEYOND WHEY
DYMATIZE: ‘THE BEST-KEPT SECRET IN SPORTS NUTRITION’
ALEX LEE: SPORTS NUTRITION IN CHINA
PROGRESSIVE METHODS PAY OFF IN DOWN ECONOMY FOR CORR-JENSEN LABS
HONEY STINGER PARTNERS WITH LANCE ARMSTRONG, BRINGS HONEY TO SPORTS NUTRITION
TEITELBAUM: WHAT'S HOT IN WEIGHT LOSS, ENERGY AND PERFORMANCE
WISCONSIN SPECIALTY PROTEIN STAKES OUT UNIQUE POSITION IN WHEY MARKET
12 24-HOUR FITNESS (APEX FITNESS)
ABBOTT LABORATORIES (ENSURE, ZONEPERFECT, EAS)
AJINOMOTO (AMINOVITAL)
ALTICOR (NUTRILITE)
APPLIED NUTRITION (IRWIN NATURALS)
AST SPORTS SCIENCE
ATHENA WELLNESS BRANDS (DESIGNER PROTEIN)
ATHLETIC XTREME
ATKINS NUTRITIONALS
BASIC RESEARCH/ ZOLLER LABS (ZANTREX, RELACORE)
BAWLS
BIONUTRITIONAL RESEARCH GROUP (POWER CRUNCH)
BIOPLEX NUTRITION
BRICKER LABS
CARLYLE GROUP/NBTY (SUNDOWN NATURALS, WORLDWIDE, METRX, BODY FORTRESS)
CHEF JAY'S (TRI-O-PLEX)
CLIF BAR & COMPANY
COCA-COLA (POWERADE, FULL THROTTLE, ODWALLA, NOS)
CONTROLLED LABS
CORTISLIM INTERNATIONAL INC
CYTOSPORT
DR PEPPER SNAPPLE GROUP (VENOM ENERGY)
DYMATIZE NUTRITION (XPAND)
EST (ENGINEERED SPORTS TECHNOLOGY)
EXTREME LABS
FIRST ENDURANCE
FIZOGEN PRECISION TECHNOLOGIES
FOREVER LIVING
FORWARD FOODS (DETOUR)
GASPARI NUTRITION
GENERAL MILLS/SMALL PLANET FOODS (LARABAR)
GENERAL NUTRITION CENTER, INC (GNC)
GENR8
GLANBIA (OPTIMUM NUTRITION, BSN)
HAMMER NUTRITION
HEALTHSMART FOODS
HERBALIFE INTERNATIONAL
HONEY STINGER
IFORCE NUTRITION
IOVATE HEALTH SCIENCES (HYDROXYCUT, XENADRINE)
IRON MAN MAGAZINE (MUSCLE-LINK)
ISATORI GLOBAL TECHNOLOGIES
ISI BRANDS (TWINLAB, METABOLIFE)
ISS RESEARCH (OHYEAH!)
JAY ROBB ENTERPRISES INC
KAIZEN NUTRITION
KELLOGG COMPANY (KASHI, SPECIAL K)
KIKKOMAN CORPORATION (COUNTRY LIFE, BIOCHEM, IRON-TEK)
KRAFT FOODS (SOUTH BEACH, CRYSTAL LIGHT)
LABRADA NUTRITION
LIBERTY MEDIA (BODYBUILDINGCOM – PRIVATE LABEL)
LIVING ESSENTIALS (5-HOUR ENERGY)
MARS, INC (SNICKERS MARATHON)
MAX MUSCLE SPORTS NUTRITION
MAXIMUM HUMAN PERFORMANCE (MHP)
MEGA-PRO INC
METABOLIC RESPONSE MODIFIERS (MRM)
MOLECULAR NUTRITION
MONARCH/BIG RED, INC (ALL SPORT, INC)
MONSTER BEVERAGE CORPORATION
MUSCLE MARKETING USA
MUSCLEPHARM
NATURADE
NATURE'S BEST (ISOPURE)
NATURE'S PRODUCTS (CHAMPION NUTRITION)
NESTLE (POWERBAR, BOOST)
NOW FOODS
NUTREX RESEARCH
NUTRITION RESEARCH GROUP (ADVANCED NUTRIENT SCIENCE)
NVE PHARMACEUTICALS (STACKER, 6-HOUR POWER)
OLYMPIAN LABS
ORGANIC FOOD BAR
PEPSI (GATORADE, SOBE, AMP, PROPEL)
PLETHICO/NATROL (MEDICAL RESEARCH INSTITUTE/PROLAB)
PREMIER NUTRITION
PROMAX NUTRITION CORPORATION
RED BULL
ROCKSTAR
SAN CORP (BOLT, V-12, TIGHT)
SANOFI-AVENTIS (DEXATRIM)
SCHIFF NUTRITION INTERNATIONAL (TIGER'S MILK)
SWANDER PACE/GENISOY FOOD COMPANY, INC (MLO PRODUCTS/GENISOY)
THERMOLIFE INTERNATIONAL
THINK PRODUCTS
ULTIMATE NUTRITION
UNILEVER (SLIMFAST)
UNIVERSAL NUTRITION CORP
USP LABS
VEGA
VISALUS SCIENCES
VITAQUEST INTERNATIONAL (WINDMILL HEALTH PRODUCTS)
VPX SPORTS NUTRITION (REDLINE)
WELLNESS INTERNATIONAL NETWORK, LTD
WELLNX (NX LABS, SLIMQUICK)
XYIENCE
Index of Figures:
Figure 1-1 US Total SNWL Sales by Product in 2011
Figure 3-1 US Nutrition Industry by Product Sales, 2001-2011e
Figure 3-2 US Nutrition Industry by Product Growth, 2001-2011e
Figure 3-3 US Total SNWL Sales by Product in 2011
Figure 3-4 Total US SNWL Sales by Product Subcategory, 2001-2011
Figure 3-5 Total US SNWL Sales Growth by Product Subcategory, 2001-2011
Figure 3-6 Total US SNWL Sales by Product Subcategory as a % of SNWL Total, 2001-2011
Figure 3-7 Top Sports Nutrition & Weight Loss Companies in 2011
Figure 3-8 Total US SNWL Channel Sales in 2011
Figure 3-9 US SNWL Sales and Annual Growth by Channel, 2009-2011
Figure 3-10 SNWL Sales by Channel, 2001-2011
Figure 3-11 US SNWL Sales & Growth, 2000-2017e
Figure 3-12 Total US SNWL Sales by Product Subcategory, 2012e-2017e
Figure 3-13 Total US SNWL Sales Growth by Product Subcategory, 2012e-2017e
Figure 3-14 Total US SNWL Sales by Product Subcategory as a % of SNWL Total, 2012e-2017e
Figure 4-1 US Sports & Energy Beverages as a Percentage of Total SNWL Sales in 2011
Figure 4-2 US Sports & Energy Beverages vs Total Supplement Sales, 2001-2011
Figure 4-3 US Sports & Energy Beverages Sales by Product Category in 2011
Figure 4-4 US Sports & Energy Beverages Sales by Product, 2001-2011
Figure 4-5 US Sports & Energy Beverage Sales Growth by Product, 2001-2011
Figure 4-6 US Sports & Energy Beverage Sales by Product as % of Total, 2001-2011
Figure 4-7 US Sports & Energy Beverage Sales Growth by Product in 2011
Figure 4-8 US Sports & Energy Beverage Sales & Growth, 1997-2011
Figure 4-9 US Sports & Energy Beverage Product Category Sales Growth, 2000-2011
Figure 4-10 Top 15 Sports & Energy Beverage Companies in 2011
Figure 4-11 US Sports Drinks as a Percentage of Total SNWL Sales in 2011
Figure 4-12 US Sports Drinks Sales & Growth, 2000-2017e
Figure 4-13 US Energy Drinks as a Percentage of Total SNWL Sales in 2011
Figure 4-14 US Energy Drinks Sales & Growth, 2000-2017e
Figure 4-15 Top Energy Drink Brands in 2011
Figure 4-16 US Energy Shots as a Percentage of Total SNWL Sales in 2011
Figure 4-17 US Energy Shots Sales & Growth, 2000-2017e
Figure 4-18 US Sports & Energy Beverage Sales by Channel in 2011
Figure 4-19 US Sports & Energy Beverage Sales and Annual Growth by Channel, 2009-2011
Figure 4-20 US Sports & Energy Beverage Sales by Channel, 2001-2011
Figure 4-21 US Sports & Energy Beverage Sales & Growth, 2000-2017e
Figure 4-22 US Sports & Energy Beverages vs Total SNWL Market, 2000-2017e
Figure 4-23 US Sports & Energy Beverages vs Total SNWL Market, 2012e-2017e
Figure 4-24 US Sports & Energy Beverage Sales by Product, 2012e-2017e
Figure 4-25 US Sports & Energy Beverage Sales Growth by Product, 2012e-2017e
Figure 4-26 US Sports & Energy Beverage Sales by Product as % of Total, 2012e-2017e
Figure 5-1 US Sports Nutrition Supplements as a Percentage of Total SNWL Sales in 2011
Figure 5-2 US Sports Nutrition Supplements vs Total Supplement Sales, 2001-2011
Figure 5-3 US Sports Nutrition Supplement Sales by Product Category in 2011
Figure 5-4 US Sports Nutrition Supplement Sales by Product, 2001-2011
Figure 5-5 US Sports Nutrition Supplement Sales Growth by Product, 2001-2011
Figure 5-6 US Sports Nutrition Supplement Sales by Product as % of Total, 2001-2011
Figure 5-7 US Sports Nutrition Supplement Sales Growth by Product in 2011
Figure 5-8 US Sports Nutrition Supplement Sales & Growth, 1997-2011
Figure 5-9 US Sports Nutrition Product Category Sales Growth, 2000-2011
Figure 5-10 Top 30 Sports Nutrition Supplement Companies in 2011
Figure 5-11 Top 20 Sports Powder & Pill Companies in 2011
Figure 5-12 US Sports Powders & Formulas as a Percentage of Total SNWL Sales in 2011
Figure 5-13 US Sports Nutrition Powders & Formulas Sales & Growth, 2000-2017e
Figure 5-14 US Sports Pills as a Percentage of Total SNWL Sales in 2011
Figure 5-15 US Sports Nutrition Pills Sales & Growth, 2000-2017e
Figure 5-16 US Sports Nutrition Hardcore Drinks as a Percentage of Total SNWL Sales in 2011
Figure 5-17 US Sports Nutrition Hardcore Drinks Sales & Growth, 2000-2017e
Figure 5-18 Top Hardcore Drink Companies in 2011
Figure 5-19 US Sports Nutrition Supplement Sales by Channel in 2011
Figure 5-20 US Sports Nutrition Supplement Sales and Annual Growth by Channel, 2009-2011
Figure 5-21 US Sports Nutrition Supplement Sales by Channel, 2001-2011
Figure 5-22 US Sports Nutrition Supplement Sales & Growth, 2000-2017e
Figure 5-23 US Sports Nutrition Supplements vs Total SNWL Market, 2000-2017e
Figure 5-24 US Sports Nutrition vs Total SNWL Market, 2012e-2017e
Figure 5-25 US Sports Nutrition Supplement Sales by Product, 2012e-2017e
Figure 5-26 US Sports Nutrition Supplement Sales Growth by Product, 2012e-2017e
Figure 5-27 US Sports Nutrition Supplement Sales by Product as % of Total, 2012e-2017e
Figure 6-1 US Weight Loss Meal Replacement Supplements as a Percentage of Total SNWL Sales in 2011
Figure 6-2 US Weight Loss Meal Replacement Supplements vs Total Supplement Sales, 2001-2011
Figure 6-3 US Weight Loss Meal Replacement Supplement Sales & Growth, 1997-2011
Figure 6-4 US Weight Loss Meal Replacement Supplements as a Percentage of Total Meal Replacement Sales in 2011
Figure 6-5 Top 15 Weight Loss Meal Replacement Supplement Companies in 2011
Figure 6-6 US Weight Loss Meal Replacement Supplement Sales by Channel in 2011
Figure 6-7 US Weight Loss Meal Replacement Supplement Sales & Annual Growth by Channel, 2009-2011
Figure 6-8 US Weight Loss Meal Replacement Supplement Sales by Channel, 2001-2011
Figure 6-9 US Weight Loss Meal Replacement Supplement Sales & Growth, 2000-2017e
Figure 6-10 US Weight Loss Meal Replacement Supplements vs Total SNWL Market, 2000-2017e
Figure 6-11 US Weight Loss Meal Replacement Supplements vs Total SNWL Market, 2012e-2017e
Figure 7-1 US Nutrition Bars & Gels as a Percentage of Total SNWL Sales in 2011
Figure 7-2 US Nutrition Bars & Gels vs Total Supplement Sales, 2001-2011
Figure 7-3 US Nutrition Bars & Gels Sales & Growth, 1997-2011
Figure 7-4 Top 20 Nutrition Bar & Gel Companies in 2011
Figure 7-5 Top Nutrition Bar & Gel Brands by Bar Type in 2011
Figure 7-6 US Nutrition Bars & Gels Sales by Channel in 2011
Figure 7-7 US Nutrition Bars & Gels Sales and Annual Growth by Channel, 2009-2011
Figure 7-8 US Nutrition Bar Sales by Channel, 2001-2011
Figure 7-9 US Nutrition Bars & Gels Sales & Growth, 2000-2017e
Figure 7-10 US Nutrition Bars & Gels Sales Growth vs Total SNWL Market, 2000-2017e
Figure 7-11 US Nutrition Bars & Gels vs Total SNWL Market, 2012e-2017e
Figure 8-1 US Weight Loss Pill Form Supplements as a Percentage of Total SNWL Sales in 2011
Figure 8-2 US Weight Loss Pill Form Supplements vs Total Supplement Sales, 2001-2011
Figure 8-3 US Weight Loss Pill Form Supplements Sales & Growth, 1997-2011
Figure 8-4 Top 20 Weight Loss Pill Form Supplement Companies in 2011
Figure 8-5 US Weight Loss Pill Form Supplements by Channel in 2011
Figure 8-6 US Weight Loss Pill Sales and Annual Growth by Channel, 2009-2011
Figure 8-7 US Weight Loss Pill Sales by Channel, 2001-2011
Figure 8-8 US Weight Loss Pill Form Supplements Sales & Growth, 2000-2017e
Figure 8-9 US Weight Loss Pill Form Supplements vs Total SNWL Market, 2000-2017e
Figure 8-10 US Weight Loss Pill Form Supplements vs Total SNWL Market, 2012e-2017e
Figure 9-1 US SNWL Sales and Annual Growth by Channel, 2009-2011
Figure 9-2 US Natural & Specialty Retail Channel SNWL Sales by Product in 2011
Figure 9-3 US Natural & Specialty Retail Channel SNWL Sales & Annual Growth by Product, 2009-2011
Figure 9-4 US Natural & Specialty Retail SNWL Sales & Growth, 2000-2017e
Figure 9-5 US Natural & Specialty Retail SNWL Sales vs Total SNWL Sales Growth, 2000-2017e
Figure 9-6 US Mass Market Retail Channel SNWL Sales by Product in 2011
Figure 9-7 US Mass Market Retail Channel SNWL Sales & Annual Growth by Product, 2009-2011
Figure 9-8 US Mass Market Retail SNWL Sales & Growth, 2000-2017e
Figure 9-9 US Mail Order Channel SNWL Sales by Product in 2011
Figure 9-10 US Mail Order Channel SNWL Sales & Annual Growth by Product, 2009-2011
Figure 9-11 US Mail Order SNWL Sales & Growth, 2000-2017e
Figure 9-12 US Multi-Level Marketing/Network Channel SNWL Sales by Product in 2011
Figure 9-13 US Multi-Level Marketing/Network Channel SNWL Sales & Annual Growth by Product, 2009-2
Figure 9-14 US Multi-Level Marketing/Network Channel SNWL Sales & Growth, 2000-2017e
Figure 9-15 US Practitioner Channel SNWL Sales by Product in 2011
Figure 9-16 US Practitioner Channel SNWL Sales & Annual Growth by Product, 2009-2011
Figure 9-17 US Practitioner Channel SNWL Sales & Growth, 2000-2017e
Figure 9-18 US Internet Channel SNWL Sales by Product in 2011
Figure 9-19 US Internet Channel SNWL Sales & Annual Growth by Product, 2009-2011
Figure 9-20 US Internet Channel SNWL Sales & Growth, 2000-2017e
Figure 10-1 US SNWL Industry Value Chain 2011
Figure 10-2 US SNWL Industry Value Chain 2010
Figure 10-3 US Supplement Industry Value Chain in 2011 estimated
Figure 12-1 24 Hour Fitness (Apex Fitness) SWOT Analysis
Figure 12-2 Abbott Laboratories (Ensure, ZonePerfect, EAS) SWOT Analysis
Figure 12-3 Ajinomoto USA Inc SWOT Analysis
Figure 12-4 Alticor ( Nutrilite) SWOT Analysis
Figure 12-5 AST Sports Science SWOT Analysis
Figure 12-6 Athena Wellness Brands SWOT Analysis
Figure 12-7 Atkins Nutritionals SWOT Analysis
Figure 12-8 Basic Research/Zoller Labs SWOT Analysis
Figure 12-9 BioNutritional Research Group SWOT Analysis
Figure 12-10 Carlyle Group/NBTY SWOT Analysis
Figure 12-11 Chef Jay’s (Tri-O-Plex) SWOT Analysis
Figure 12-12 Clif Bar & Company SWOT Analysis
Figure 12-13 CytoSport SWOT Analysis
Figure 12-14 Dymatize Nutrition SWOT Analysis
Figure 12-15 Forward Foods (Detour) SWOT Analysis
Figure 12-16 Gaspari Nutrition SWOT Analysis
Figure 12-17 General Mills/Small Planet Foods (Larabar) SWOT Analysis
Figure 12-18 GNC SWOT Analysis
Figure 12-19 GENr8 SWOT Analysis
Figure 12-20 Glanbia SWOT Analysis
Figure 12-21 Hammer Nutrition SWOT Analysis
Figure 12-22 Herbalife International SWOT Analysis
Figure 12-23 Honey Stinger SWOT Analysis
Figure 12-24 Iovate Health Sciences SWOT Analysis
Figure 12-25 iSatori Technologies SWOT Analysis
Figure 12-26 ISI Brands SWOT Analysis
Figure 12-27 Jay Robb Enterprises SWOT Analysis
Figure 12-28 Kaizen SWOT Analysis
Figure 12-29 Labrada Nutrition SWOT Analysis
Figure 12-30 Liberty Media (Bodybuildingcom) SWOT Analysis
Figure 12-31 Living Essentials SWOT Analysis
Figure 12-32 Max Muscle Sports Nutrition SWOT Analysis
Figure 12-33 Maximum Human Performance SWOT Analysis
Figure 12-34 Monster Beverage Corporation SWOT Analysis
Figure 12-35 MusclePharm SWOT Analysis
Figure 12-36 Nature’s Best SWOT Analysis
Figure 12-37 Nature’s Products (Champion Nutrition) SWOT Analysis
Figure 12-38 Nestlé SWOT Analysis
Figure 12-39 NOW Foods SWOT Analysis
Figure 12-40 Nutrex Research SWOT Analysis
Figure 12-41 Nutrition Research Group (ANSI) SWOT Analysis
Figure 12-42 Pepsi SWOT Analysis
Figure 12-43 Red Bull SWOT Analysis
Figure 12-44 Rockstar SWOT Analysis
Figure 12-45 SAN Corporation SWOT Analysis
Figure 12-46 Sanofi-Aventis (Dexatrim) SWOT Analysis
Figure 12-47 Schiff (Tiger’s Milk) SWOT Analysis
Figure 12-48 Think Products SWOT Analysis
Figure 12-49 Unilever (SlimFast) SWOT Analysis
Figure 12-50 USPlabs SWOT Analysis
Figure 12-51 Vega SWOT Analysis
Figure 12-52 ViSalus Sciences SWOT Analysis
Figure 12-53 VPX Sport Nutrition SWOT Analysis
Figure 12-54 Wellnx Life Sciences (NX Labs, Slimquick) SWOT Analysis
Figure 12-55 Xyience SWOT Analysis
- ABBOTT LABORATORIES (ENSURE, ZONEPERFECT, EAS)
- AJINOMOTO (AMINOVITAL)
- ALTICOR (NUTRILITE)
- APPLIED NUTRITION (IRWIN NATURALS)
- AST SPORTS SCIENCE
- ATHENA WELLNESS BRANDS (DESIGNER PROTEIN)
- ATHLETIC XTREME
- ATKINS NUTRITIONALS
- BASIC RESEARCH/ ZOLLER LABS (ZANTREX, RELACORE)
- BAWLS
- BIONUTRITIONAL RESEARCH GROUP (POWER CRUNCH)
- BIOPLEX NUTRITION
- BRICKER LABS
- CARLYLE GROUP/NBTY (SUNDOWN NATURALS, WORLDWIDE, METRX, BODY FORTRESS)
- CHEF JAY'S (TRI-O-PLEX)
- CLIF BAR & COMPANY
- COCA-COLA (POWERADE, FULL THROTTLE, ODWALLA, NOS)
- CONTROLLED LABS
- CORTISLIM INTERNATIONAL INC
- CYTOSPORT
- DR PEPPER SNAPPLE GROUP (VENOM ENERGY)
- DYMATIZE NUTRITION (XPAND)
- EST (ENGINEERED SPORTS TECHNOLOGY)
- EXTREME LABS
- FIRST ENDURANCE
- FIZOGEN PRECISION TECHNOLOGIES
- FOREVER LIVING
- FORWARD FOODS (DETOUR)
- GASPARI NUTRITION
- GENERAL MILLS/SMALL PLANET FOODS (LARABAR)
- GENERAL NUTRITION CENTER, INC (GNC)
- GENR8
- GLANBIA (OPTIMUM NUTRITION, BSN)
- HAMMER NUTRITION
- HEALTHSMART FOODS
- HERBALIFE INTERNATIONAL
- HONEY STINGER
- IFORCE NUTRITION
- IOVATE HEALTH SCIENCES (HYDROXYCUT, XENADRINE)
- IRON MAN MAGAZINE (MUSCLE-LINK)
- ISATORI GLOBAL TECHNOLOGIES
- ISI BRANDS (TWINLAB, METABOLIFE)
- ISS RESEARCH (OHYEAH!)
- JAY ROBB ENTERPRISES INC
- KAIZEN NUTRITION
- KELLOGG COMPANY (KASHI, SPECIAL K)
- KIKKOMAN CORPORATION (COUNTRY LIFE, BIOCHEM, IRON-TEK)
- KRAFT FOODS (SOUTH BEACH, CRYSTAL LIGHT)
- LABRADA NUTRITION
- LIBERTY MEDIA (BODYBUILDINGCOM – PRIVATE LABEL)
- LIVING ESSENTIALS (5-HOUR ENERGY)
- MARS, INC (SNICKERS MARATHON)
- MAX MUSCLE SPORTS NUTRITION
- MAXIMUM HUMAN PERFORMANCE (MHP)
- MEGA-PRO INC
- METABOLIC RESPONSE MODIFIERS (MRM)
- MOLECULAR NUTRITION
- MONARCH/BIG RED, INC (ALL SPORT, INC)
- MONSTER BEVERAGE CORPORATION
- MUSCLE MARKETING USA
- MUSCLEPHARM
- NATURADE
- NATURE'S BEST (ISOPURE)
- NATURE'S PRODUCTS (CHAMPION NUTRITION)
- NESTLE (POWERBAR, BOOST)
- NOW FOODS
- NUTREX RESEARCH
- NUTRITION RESEARCH GROUP (ADVANCED NUTRIENT SCIENCE)
- NVE PHARMACEUTICALS (STACKER, 6-HOUR POWER)
- OLYMPIAN LABS
- ORGANIC FOOD BAR
- PEPSI (GATORADE, SOBE, AMP, PROPEL)
- PLETHICO/NATROL (MEDICAL RESEARCH INSTITUTE/PROLAB)
- PREMIER NUTRITION
- PROMAX NUTRITION CORPORATION
- RED BULL
- ROCKSTAR
- SAN CORP (BOLT, V-12, TIGHT)
- SANOFI-AVENTIS (DEXATRIM)
- SCHIFF NUTRITION INTERNATIONAL (TIGER'S MILK)
- SWANDER PACE/GENISOY FOOD COMPANY, INC (MLO PRODUCTS/GENISOY)
- THERMOLIFE INTERNATIONAL
- THINK PRODUCTS
- ULTIMATE NUTRITION
- UNILEVER (SLIMFAST)
- UNIVERSAL NUTRITION CORP
- USP LABS
- VEGA
- VISALUS SCIENCES
- VITAQUEST INTERNATIONAL (WINDMILL HEALTH PRODUCTS)
- VPX SPORTS NUTRITION (REDLINE)
- WELLNESS INTERNATIONAL NETWORK, LTD
- WELLNX (NX LABS, SLIMQUICK)
- XYIENCE
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