Essential Amendments to Marketing Activities in 2012-2013 in the Global Construction Supplier Industry: Survey Snapshot

Timetric, May 2012, Pages: 26

Synopsis
- This report is the result of an extensive survey drawn from Timetric’s exclusive panel of leading construction industry executives. The opinions and forward looking statements of 218 industry executives have been captured in our in-depth survey, of which 54% represent Director and C-level respondents
- The research is based on primary survey research conducted by Timetric accessing its B2B panels comprised of senior marketing decision makers and leading supplier organizations
- The geographical scope of the research is global - drawing on the activity and expectations of leading industry players across the Americas, Europe, Asia-Pacific, Africa and Middle East
- Key topics covered include amendment to marketing activities by suppliers, amendments to marketing activities by region and amendment to marketing activities by company turnover

Summary
“Essential Amendments to Marketing Activities in 2012-2013 in the Global Construction Supplier Industry: Survey Snapshot” is a new report by Timetric that analyzes how marketing activities in the construction industry are set to change 2012–2013. This report gives you access to marketing activities. This report not only grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities. The report also provides access to information categorized by region, company type and company size.

Scope
The report features the opinions of global construction industry respondents related to the following:
- Amendments to marketing activities by suppliers, regions and company turnover

Reasons To Buy
- Identify the specific marketing approaches your competitors are using to win business.

Key Highlights
NA

1 Introduction
1.1 What is this report about?
1.2 Definitions
1.3 Methodology
1.4 Profile of survey respondents
1.4.1 Profile of buyer respondents
1.4.2 Profile of supplier respondents
2 Essential Amendments to Marketing Activities in 2012-2013
2.1 Amendments to marketing activities by suppliers
2.2 Amendments to marketing activities by region
2.3 Amendments to marketing activities by company turnover
3 Appendix
3.1 Survey Results - Closed Questions
3.2 Methodology
3.3 Contact Us
3.4 About Timetric
3.5 Disclaimer

List of Tables
Table 1: Total Global Construction Industry Survey Respondents by Company Type, 2012
Table 2: Global Construction Industry Buyer Respondents by Job Role (%), 2012
Table 3: Global Construction Industry Buyer Respondents by Company Turnover (%), 2012
Table 4: Global Construction Industry Buyer Respondents by Region (%), 2012
Table 5: Global Construction Industry Supplier Respondents by Job Role (%), 2012
Table 6: Global Construction Industry Supplier Respondents by Company Turnover (%), 2012
Table 7: Global Construction Industry Supplier Respondents by Region (%), 2012
Table 8: Amendments to Marketing Activities by Suppliers (%), 2012-2013
Table 9: Amendments to Marketing Activities by Region (%), 2012-2013
Table 10: Amendments to Marketing Activities by Company Turnover (%), 2012-2013
Table 11: Survey Results - Closed Questions

List of Figures
Figure 1: Amendments to Marketing Activities by Suppliers (%), 2012-2013

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