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Business Writing Training

  • ID: 2164252
  • Training
  • January 2012
  • Region: Global
  • 6 Hours
  • Webucator
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This Business Writing Training class will give business professionals the tools they need to write effective, efficient business correspondence. Students will learn how to get started on a writing project, use appropriate business tone in the document, and discern between the different kinds of business correspondence. Students will learn how to decide what the appropriate vehicle is for written communication in business, electronic or hard copy.

This class is hands-on and interactive, with exercises, presentations and readings to ensure students stay engaged and learn the material presented.

Approximately 6 hours of training.

This course is valid for One Year after purchase.

For information about Technical Requirements, please contact us
Note: Product cover images may vary from those shown
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Preparing for a Business Writing Project
- The Three Major Functions of Business Writing
-- To Inform
-- To Influence
-- To Entertain
- Knowing the Subject
-- Correctness
-- Clearness
-- Completeness
-- Conciseness
-- Courteousness
- Knowing the Audience
-- How to Write the Document
-- How Much Information Needs to Be Included
-- Formal vs Informal Writing

Email and Other Electronic Communication
- Organize the Information for Electronic Communications
-- Chronological Paragraphs
-- Compare-and-Contrast Paragraphs
-- Cause-and-Effect Paragraphs
-- Problem-Solution Paragraphs
-- Relationship Paragraphs
-- Choosing the Organizational Model
- Choosing the Appropriate Electronic Communication Method
-- Email
-- Corporate Culture
-- Instant Messaging (IM)
- Structuring the Communication for Optimal Results
-- Greeting
-- Reason for email
-- Body of email
-- Closing Line
-- Signature
- The Electronic Communications Privacy Act of 1986

Effective Written Communication
- Anticipating Audience Response
-- Determine Who Your Audience Is
-- Determine Your Audience's Demographics
-- Learn How Much Your Audience Knows About the Topic
- Choosing the Right Tone
-- Why Am I Writing This Document?
-- Who Is My Primary Audience and What Do I Want Them to Understand?
-- Writing with Confidence
-- Writing Sincere, Courteous Messages
-- Using Appropriate, Nondiscriminatory Language
-- Emphasizing the Benefits for the Reader
-- Making Sure Your Reader Understands What You Are Writing
- Delivering Positive and Negative Information
-- Writing an Introduction
-- Buffering the Negative News
-- Providing a Remedy, Lesson Learned, or Course of Action
-- Concluding the Message

Communicating to the Audience Effectively
- Planning the Writing Project
-- Determine the Audience
-- Scope of the Assignment
-- Purpose and Goals of the Writing Project
-- Style and Format of the Project
-- Outline the Content
-- Divide the Outline Properly
-- Assign Research Items
-- Create a Schedule for the Project
- Adapting the Tone of the Project
-- What Is the Purpose of This Writing Project?
-- Who Is the Audience for the Document?
-- Guidelines for Considering Tone
-- Using Nondiscriminatory Language
-- Stressing the Benefits for the Reader
-- Writing at an Appropriate Level of Difficulty
- Focusing the Content
-- Stating the Main Purpose Early in the Document
-- Considering What Response You Want from the Reader
-- Telling the Reader What You Plan to Cover in the Rest of the Document
-- Keeping the Focus Narrow Enough to Hold the Reader's Attention

Writing Effective and Persuasive Business Proposals
- Determining the Desired Outcome
- Writing an Executive Summary
- Using Informative and Persuasive Techniques
-- Repetition
-- Rhetorical Questioning
-- Statistics
-- Rebuttal to Arguments
-- Appeal to the Audience
- Techniques
- Using Visuals
Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown