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Home Furnishings in Ukraine

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    Report

  • 28 Pages
  • May 2021
  • Region: Ukraine
  • Euromonitor International
  • ID: 2165671
Home and garden benefitted from COVID-19 and none more so than home furnishings. The pandemic forced people to stay at home, leading consumers to revalue the home environment. However, there were certain products that benefitted more than others and gas barbecues registered the highest current value growth. With food service outlets closed for parts of the year, people indulged themselves by eating barbecues in their gardens instead.

The Home Furnishings in Ukraine report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2025 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Furnishings market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2020 IMPACT
  • With people spending large amounts of time at home, they invest in home furnishings
  • Merx Mobile leverages extensive network to remain in pole position
  • Competitive prices ensure local companies remain strongly positioned

RECOVERY AND OPPORTUNITIES
  • With a significant cohort of people still working from home over forecast period, consumers invest in making home/work environment comfortable
  • Strong price sensitivity drives demand for cheaper models
  • Increasing interest in minimalist design

CATEGORY DATA
  • Table 1 Sales of Home Furnishings by Category: Value 2015-2020
  • Table 2 Sales of Home Furnishings by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Home Furnishings: % Value 2016-2020
  • Table 4 LBN Brand Shares of Home Furnishings: % Value 2017-2020
  • Table 5 LBN Brand Shares of Light Sources: % Value 2017-2020
  • Table 6 Distribution of Home Furnishings by Format: % Value 2015-2020
  • Table 7 Forecast Sales of Home Furnishings by Category: Value 2020-2025
  • Table 8 Forecast Sales of Home Furnishings by Category: % Value Growth 2020-2025

EXECUTIVE SUMMARY
  • COVID-19 impact on home and garden
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for home and garden?

MARKET DATA
  • Table 9 Sales of Home and Garden by Category: Value 2015-2020
  • Table 10 Sales of Home and Garden by Category: % Value Growth 2015-2020
  • Table 11 NBO Company Shares of Home and Garden: % Value 2016-2020
  • Table 12 LBN Brand Shares of Home and Garden: % Value 2017-2020
  • Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2015-2020
  • Table 14 Distribution of Home and Garden by Format: % Value 2015-2020
  • Table 15 Distribution of Home and Garden by Format and Category: % Value 2020
  • Table 16 Forecast Sales of Home and Garden by Category: Value 2020-2025
  • Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 1 Research Sources