Spirits in Bosnia-Herzegovina

Euromonitor International, June 2012, Pages: 27

Although the 2011 performance of spirits in Bosnia-Herzegovina could be described as stagnant, it was still an improvement when it was in constant decline from 2008. The recession is not the only factor to blame for the poor performance during the review period. Spirits found it difficult to compete against beer which came to dominate alcoholic drinks both on- and off-trade, through aggressive marketing practices.

The Spirits in Bosnia-Herzegovina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Spirits market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

SPIRITS IN BOSNIA-HERZEGOVINA
Euromonitor International
June 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Spirits by Category: Total Volume 2006-2011
Table 2 Sales of Spirits by Category: Total Value 2006-2011
Table 3 Sales of Spirits by Category: % Total Volume Growth 2006-2011
Table 4 Sales of Spirits by Category: % Total Value Growth 2006-2011
Table 5 Sales of Spirits by On-trade vs Off-trade Split: Volume 2006-2011
Table 6 Sales of Spirits by On-trade vs Off-trade Split: Value 2006-2011
Table 7 Sales of Spirits by On-trade vs Off-trade Split: % Volume Growth 2006-2011
Table 8 Sales of Spirits by On-trade vs Off-trade Split: % Value Growth 2006-2011
Table 9 Brandy & Cognac Production, Imports and Exports: Total Volume 2005-2010
Table 10 Gin Production, Imports and Exports: Total Volume 2005-2010
Table 11 Liqueurs Production, Imports and Exports: Total Volume 2005-2010
Table 12 Rum Production, Imports and Exports: Total Volume 2005-2010
Table 13 Vodka Production, Imports and Exports: Total Volume 2005-2010
Table 14 Other Spirits Production, Imports and Exports: Total Volume 2005-2010
Table 15 Company Shares of Spirits by National Brand Owner 2007-2011
Table 16 Company Shares of Spirits by Global Brand Owner 2007-2011
Table 17 Brand Shares of Spirits 2008-2011
Table 18 Forecast Sales of Spirits by Category: Total Volume 2011-2016
Table 19 Forecast Sales of Spirits by Category: Total Value 2011-2016
Table 20 Forecast Sales of Spirits by Category: % Total Volume Growth 2011-2016
Table 21 Forecast Sales of Spirits by Category: % Total Value Growth 2011-2016
Prijedorcanka Ad in Alcoholic Drinks (bosnia-herzegovina)
Strategic Direction
Key Facts
Summary 1 Prijedorcanka AD
Summary 2 Prijedorcanka AD: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Prijedorcanka AD: Competitive Position 2011
Executive Summary
Brewers Overpower Other Alcoholics Drinks Players
Mild Recovery
Image More Important Than Price
Complex Distribution
Sophistication of Consumers
Market Background
Legislation
Taxation and Duty Levies
Table 22 Taxation and Duty Levies on Alcoholic Drinks 2011
Table 23 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories2011
Table 24 Selling Margin of a Typical Beer Brand 2011
Table 25 Selling Margin of a Typical Wine Brand 2011
Table 26 Selling Margin of a Typical Spirits Brand 2011
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 4 Key New Product Developments 2010-2011
Market Indicators
Table 27 Retail Consumer Expenditure on Alcoholic Drinks 2006-2011
Market Data
Table 28 Sales of Alcoholic Drinks by Category: Total Volume 2006-2011
Table 29 Sales of Alcoholic Drinks by Category: Total Value 2006-2011
Table 30 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2006-2011
Table 31 Sales of Alcoholic Drinks by Category: % Total Value Growth 2006-2011
Table 32 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2011
Table 33 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2011
Table 34 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2011
Table 35 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2011
Table 36 Company Shares of Alcoholic Drinks by Global Brand Owner 2007-2011
Table 37 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2006-2011
Table 38 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2011
Table 39 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
Table 40 Forecast Sales of Alcoholic Drinks by Category: Total Value 2011-2016
Table 41 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
Table 42 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016
Definitions
Sources
Summary 5 Research Sources

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