The social cognitive neuroscientist places empirical endeavor within a three–stage framework, and questions falling under the SCN rubric undergo interrogation at each of these three levels. Firstly, we seek to understand a neuroscience of social interactions at the social level. Here we need to understand the motivational and other social factors that drive our behavior and experience in the real world.
It goes without saying that any study of the cognitive neuroscience of socially interactive behavior must first be informed by social psychological theory to maintain ecological validity. Second, the social cognitive neuroscientist must be an adroit cognitive psychologist and be able to examine interactive behavior from the cognitive level. It is here that information–processing models and theories are applied to the understanding of our social behavior. Finally, studies at the neural level seek to inform us about the cortical structures, as well as the way they interact with other, in the mediation of the previous cognitive level.
This volume brings together contributions from leading thinkers in both the social cognitive neurosciences and business to provide a comprehensive introduction and overview of a social cognitive neuroscience of the business brain.
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Michael Butler and Carl Senior).
2. Neuroimaging and Psychophysiological Measurement in Organizational Research: An Agenda for Research in Organizational Cognitive Neuroscience (Nick Lee and Laura Chamberlain).
3. Hormonal and Genetic Influences on Processing Reward and Social Information (Xavier Caldu and Jean–Claude Dreher).
4. 'Neuro–gov': Neuroscience as Catalyst (David Farmer).
5. Fairness and Cooperation Are Rewarding: Evidence from Social Cognitive Neuroscience (Golnaz Tabibnia and Matthew Lieberman).
6. Neural Correlates of Corporate Camaraderie and Teamwork (Catherine Levine).
7. Business Change Process, Creativity and the Brain: A Practioners Reflective Account with Suggestions for Future Research (Rowena Yeats and Martyn Yeats).
8. Cognitive Accuracy and Intelligent Executive Function in the Brain and in Business (Charles Bailey).
9. Interviewing Strategies in the Face of Beauty: A Psychophysiological Investigation into the Job Negotiation Process (Carl Senior, Karly Thomson, Julia Badger and Michael Butler).
10. Neurocognitive Inefficacy of the Strategy Process (Harold Klein and Mark D'Esposito).
11. Being Fed Up: A Social Cognitive Neuroscience Approach to Mental Satiation (Andreas Mojzisch and Stefan Schultz–Hardt).
12. Research Possibilities for Organisational Cognitive Neuroscience (Michael Butler and Carl Senior).