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Primer: The Guide to the Primary of Corporate Communications
The Public Affairs Group, April 2003, Pages: 40
This is the first-ever-comprehensive examination of Best Practice 'hot topics' affecting corporate communications.
It is an innovative tool for the communicator, written to provide the necessary benchmarks and skills to deliver long term strategies.
The report is designed to take you step-by-step through the critical communication issues corporations face today.
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