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Strategic Employee Communications: Boosting Profitability, Engagement, and Reputation

The Public Affairs Group, Pages: 180


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Internal communications has never been more important in the corporate world.

How information travels to and from employees on all levels of your company has far-reaching impact on productivity, branding, and profitability.

The report explores these issues and more, including:

Stimulating employee performance
Cultivating business literacy
Email, intranets, extranets, and the Web
CEO image and reputation
Building corporate culture
Incentives, perks, and compensation
Measurement & benchmarking
Crisis management
Philanthropy
Mergers and acquisitions management



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