Mobile Commerce Market in South Korea 2011-2015
- ID: 2196175
- July 2012
- Region: South Korea
- 32 pages
TechNavio's analysts forecast the Mobile Commerce market in South Korea to grow at a CAGR of 43.5 percent over the period 2011-2015. One of the key factors contributing to this market growth is the high penetration of mobile broadband. The Mobile Commerce market in South Korea has also been witnessing the acquisition of credit card firms by mobile communication providers. However, data security concerns could pose a challenge to the growth of this market.
TechNavio's report, the Mobile Commerce Market in South Korea 2011-2015, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report focuses on South Korea; it also covers the Mobile Commerce market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors dominating this market space include Danal Co., PayPal Inc., SK Telecom Co Ltd., and Visa Inc. The other vendors included in the report are KT Corp., and MasterCard Inc.
Key questions answered in this report:
What will the market size be in 2015 and at what rate will it grow?
What key trends is this market subject to?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?
You can request one free hour of analyst time when you purchase this report. Details provided within the report.
TechNavio Announces the Publication of its Report - Mobile Commerce Market in South Korea 2011-2015
TechNavio today launched its report Mobile Commerce Market in South Korea 2011-2015 based on an in-depth study focusing exclusively on South Korea. The report aims to aid decision makers’ understanding of the present and future landscape of this market.
Commenting on the report, an analyst from TechNavio’s Telecom team said; “As smartphone penetration is increasing in South Korea, the demand for smartphone applications and services is also growing rapidly. For the purchase of these applications, consumers need to use mobile commerce. As mobile broadband connectivity is widely available in South Korea, commercial sites can be easily accessed, and therefore online purchases are also growing at a rapid pace.”
According to the report, high penetration rate of mobile broadband in the country, which enables easy access to the internet for conducting mobile commerce activities is driving the Mobile Commerce market in South Korea.
Further, the report discusses that one of the major challenges for this market is the concern of end-users regarding the security of the financial data that is used in mobile transactions.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players. SHOW LESS READ MORE >
01. Executive Summary
03. Market Coverage
04. Market Landscape
Five Forces Analysis
05. Vendor Landscape
06. Buying Criteria
07. Market Growth Drivers
08. Drivers and their Impact
09. Market Challenges
10. Impact of Drivers and Challenges
11. Market Trends
12. Key Vendor Analysis
12.1 Danal Co. Ltd.
12.2 PayPal Inc.
12.3 Visa Inc.
12.4 SK Telecom Co. Ltd.
13. Other Reports in this Series
List of Exhibits:
Exhibit 1: Mobile Commerce Market in South Korea 2011-2015 (US$ billion)
Exhibit 2: Smartphone Users in South Korea 2011 (users in million)